tl;dr Marketing February 26th - 2021 Issue

Digital Marketing News Roundup

February 26th - 2021

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Today’s digital marketing roundup includes news that Twitter Announces Paid Super Follows to Let You Charge for Tweets, Yandex Accused of Anti-competitive Practices in Russia and more.

SEO

Yelp Updates Recommendation Software To Better Target Content From Online Review Exchange Groups

Yelp has just announced a new recommendation software update that is programmed to identify reviews likely coming from review exchange groups that exist on various online platforms and facilitate the buying, selling, or exchange of [...]

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SEO

Yandex Accused of Anti-competitive Practices in Russia

Federal Antimonopoly Service (FAS) issued a one month warning to Yandex to stop showing preference to its own sites. Yandex responded that it is serving users and that the complaining companies themselves exclude Yandex on [...]

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SEO

Izzi Smith Shares Some SEO strategies for 2021

In this presentation, Izzi Smith shares some actional advise on getting your site ready for 2021. It touches on a lot of topics from Search Intent Analysis How to Win Featured Snippets Tools and More

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General

The Gutenberg WordPress Plugin To Introduce a Table of Contents Block

What was once likely viewed as plugin territory is now a reality as part of the Gutenberg project. Yesterday, the team merged a pull request for a Table of Contents (TOC) block into the plugin’s codebase. It [...]

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SEO

The Mysterious Case of an Adult eCommerce Store Not Ranking for Its Brand Name on Google

They try to figure out why an adult eCommerce store is failing to rank for its brand term. They eliminate some of the common issues that might cause this like technical issues violation of Google’s [...]

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Social Media

Social Media Firms, Streaming Services and Digital News Outlets Face Tougher Rules in India

India announced sweeping rules to regulate social media firms, streaming services and digital news outlets on Thursday, posing new challenges for giants such as Facebook, Twitter, Google and Netflix that count Asia’s third-largest economy as [...]

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Social Media

Twitter Announces Paid Super Follows to Let You Charge for Tweets

Twitter announced a pair of big upcoming features today: the ability for users to charge their followers for access to additional content, and the ability to create and join groups based on specific interests. The [...]

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SEO

Looks like the Negative SEO Tactic of Submitting Fake DMCA Complaints Works on Google

Max Prin recently noticed that his Fetch & Render tools page on TechnicalSEO was not ranking on Google. When he started looking into why this was the case he came across a fake DMCA complaint [...]

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SEO

Ability to Specify Different Aspect-Ratios for Different source in picture Tags May Be Coming to HTML

This proposal allows you to specify different aspect-ratios for different s in , fixing cumulative layout shifts (CLS) during loading for images using art direction.

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SEO

Lieferando Food Delivery Company Registered 120,000 Domains That Resembled Resturant Websites in Order to Outrank on Google

According to Bayerischer Rundfunk’s (a public-service radio and television broadcaster, based in Munich) research, Lieferando.de a food delivery company in Germany operated tens of thousands of websites that are similar to those of restaurants in [...]

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Social Media

Snapchat Now Reaches 70% of 13 to 24 Year Olds

Snapchat is now reaching over 70% of 13 to 24 year olds in the world’s most lucrative digital ad markets. The company revealed this information to shareholders on Snapchat’s first-ever investor day on Tuesday, according [...]

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SEO

How Facebook Keyser Söze'd the Australian Government's News Media Bargaining Code

Australia’s play can be simplified to: We have something you find incredibly valuable, and unless you give us what we want, we can destroy it. To which Facebook, by unilaterally banning Australian news stories, responded: [...]

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SEO

Google Using AI to Explore the Future of News Audio

Google is using a machine learning ↔ human ↔ machine learning feedback loop to correct common machine learning errors in auto transcripts. They are beginning to test out a feedback loop in which newsrooms could [...]

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tl;dr Marketing February 25th - 2021 Issue

Thursday, February 25, 2021

Digital Marketing News Roundup tldr-animation-logo.gif February 25th - 2021 visit tldr;Marketing Today's digital marketing roundup includes news that A Drop in Featured Snippets on Google from

tl;dr Marketing February 24th - 2021 Issue

Wednesday, February 24, 2021

Digital Marketing News Roundup February 24th - 2021 visit tldr;Marketing Today's digital marketing roundup includes news that Possible Google Update on 23 February 2021, Facebook launches Facebook

tl;dr Marketing February 23rd - 2021 Issue

Tuesday, February 23, 2021

Digital Marketing News Roundup February 23rd - 2021 visit tldr;Marketing Today's digital marketing roundup includes news that Google Tests Brand Logo in AutoSuggest for Generic Queries, Survey

tl;dr Marketing February 22nd - 2021 Issue

Monday, February 22, 2021

Digital Marketing News Roundup tldr-animation-logo.gif February 22nd - 2021 visit tldr;Marketing Today's digital marketing roundup includes news that Google Experimenting with Showing Autosuggest

tl;dr Marketing February 19th - 2021 Issue

Friday, February 19, 2021

Digital Marketing News Roundup February 19th - 2021 visit tldr;Marketing Today's digital marketing roundup includes news that Responsive Search Ads Will Be the Default Ad Type for Search Campaigns

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