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With the rise in popularity of connected commerce and social shopping, Snap is moving into the space with the acquisition of Screenshop, once called the Shazam of fashion, according to media reports on Wednesday (April 7). A [..]

A top-level view of the strategy used by Glassdoor to dominate the market, Ross breaks down their data-driven content assets approach to see what was so effective about them.

TikTok today is doubling down on its roots as a music-backed creation app with the launch of a half dozen new music effects for creators. The effects, which offer interactivity, visualizations, animations and more, will [...]

The website for Google I/O 2021 is now live, where you can register for the event. The conference will have both consumer and developer-focused keynotes, technical sessions, workshops, AMAs, meetups, and more, according to an FAQ. [...]

Google has finally added this to their guidelines. In the help article on Google Posts policies, Google has added the following: Phone stuffing To avoid the risk of abuse, we do not allow your post content [...]

Facebook’s internal R&D group, NPE Team, has today launched its latest experiment, Hotline, into public beta testing. The web-based application (no iOS or Android mobile apps AFAIK) could be described as a mashup of Instagram Live [...]

Wix has launched a negative advertising campaign targeting WordPress, following a marketing stunt where the company shipped out Bose headphones to influential WordPress community members. Recipients were puzzled, because it appeared the company was wasting its [...]

Amazon. com Inc.’s share of the U.S. digital ad market grew to 10.3% last year from 7.8% in 2019, according to a new report from research firm eMarketer. The report predicts that Amazon will continue [...]

The Chrome Speed Metrics Team recently outlined our initial research into options for making the CLS metric more fair to pages that are open for a long time. Based on the feedback and after completing [...]

Reddit has launched a new advertiser resource hub called ‘Reddit Ads Formula’, which includes a range of guides, tips, case studies and more to help businesses make best use of the platform. There’s a range [...]

Pinterest today hosted an event focused on its creator community, where the company announced a series of updates including the launch of a $500,000 Creator Fund, a new content policy called the Creator Code, as [...]

WhatsApp Business new features provide businesses the option to create and manage catalogs from WhatsApp Web and hide specific items from their catalog and show them when they are restocked. WhatsApp will provide businesses the [...]

For months after it banned violent extremist groups, Facebook’s advertising preference system, which lets advertisers deliver targeted ads, continued to identify and categorize some people as interested in militias. Last August, in preparation for the [...]

It would appear some of the Google best things portal pages have started appearing in Google’s index. Hard to say if this is a bug or a deliberate move from Google. I don’t imagine affiliate [...]

We have seen some shopping features being tested on twitter but with this claim it looks like Twitter users may eventually be able to complete shopping transactions on the app itself.

Twitter has rebranded their advertising product suite in order to simplify and create clarity around their ad product offerings. After an extensive discovery and research process, they have recategorized and rebranded their entire ad suite. [...]

I am not 100% if this is new but it looks new to me. Google used to list the product categories as a scrollable row of links and now they have started showing category thumbnail [...]

Google has introduced two improvements that will make the reports more useful: regular expression (regex) filters and a revamped comparison mode. Filters now support regular expressions: In the Performance reports, you can already use filters [...]

Looks like Google is testing a new way to showcase free products by showing if an item is in stock within regular mobile SERP results.  I was not able to replicate it.

Here is another test, for the Google Ads version of the sitelinks, where Google is displaying them as a vertical list view.

Google has updated the Video structured data documentation to state that the thumbnailUrl property must use one of the supported Google Images file formats. Previously, the documentation didn’t include WebP and SVG.

We have seen them test the image thumbnail on desktops and now it looks like the Image pack feature that used to be mobile-only is being tested on desktop. I have only seen them on [...]