You know what your biggest hurdle is when you're starting up something new?

It's not building a product, or getting customers. It's burnout. You lose steam on doing the work before that work has a chance to bring results.

This article shows you how I look at work differently than I used to. It's all about looking at each project like I'm building an engine, designed to out pace the burnout factor. Have a read and let me know what you think.

Build an Engine, Not a Job ยป

Brian Casel
Productize & Scale