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Amazon, in its ever-growing desire to become a super app in India, is testing a new category to persuade users to spend more time on the shopping service: Feature articles. The American e-commerce giant has [...]

After testing them out in some regions over the past month, Instagram is now moving to expand Reels ads into more nations, as it looks to quickly build on the potential of the option. As you can [...]

At the 25 minute mark, Martin said that his team technically now is “not supposed to know much about ranking.” Historically the team did, but not after he joined in 2018. He said John Mueller and [...]

Google requires that all merchants meet certain professional and editorial standards on their websites. As such, Merchants with websites that do not meet basic requirements will see a “Website needs improvement” policy status and have [...]

Using Facebook Import, it’s now easier than ever to get audience campaigns up and running by importing from Facebook Ads. Now rolling out to all advertisers in the United States, United Kingdom, Canada, Australia, New Zealand, [...]

If you use Alexa, Echo, or any other Amazon device, you have only 10 days to opt-out of an experiment called  Amazon Sidewalk. The new wireless mesh service will share a small slice of your [...]

Brodie ran an SEO experiment related to the Twitter Carousel SERP feature and Google Search. Check out what he learned about how the data was reported in Analytics and Search Console.

The hypothesis was that after fixing the breadcrumb markup the breadcrumbs would display in the search results and drive more clicks to the pages. Additionally, correcting any markup errors may help Google better understand the [...]

In this session, Gary Illyes from Google breaks down how Google processes a users query into something their index and understand. I haven’t watched it yet but multiple people sent this to me and it’s [...]

Instagram is working on the possibility of showing how much time is left before Stories disappears.

This week, Facebook has added a new checkbox into its video embed process which enables you to choose a specific time within the video playback at which you want your embed to play from.

Apparently, the change appears in support documentation that provides instructions specific to the New Merchant Experience. (i.e. direct edit). It does not appear to be available within the GMB dashboard. I am not sure how [...]

Some users are starting to see a new faceted interface to the local finder, it also seems to have Local Services Ads at the top.

It appears that emoji-style reaction buttons are indeed coming to your tweets, with the platform continuing to work on its new icons, according to the latest finding by reverse engineering expert Jane Manchun Wong. As you [...]