CMO Summit: Connect with 50 top marketing leaders
Marketing leaders have learned a lot from the last year, but the back half of 2021 will come with its own set of challenges, from customer acquisition to brand safety. At Digiday Media’s CMO Summit LIVE, presented by Digiday, Glossy and Modern Retail from July 19 - 20, we'll bring together a highly curated audience of 50 top marketing leaders for a unique opportunity to connect on their biggest challenges and share proven tactics for success in the second half of 2021. Some of the topics we'll cover:
The CMO Summit is invitation-only, but we’ve made a select number of passes available for purchase. Register by June 21 to secure the best rate on passes and gain the valuable insights and connections you need to stay ahead. Featured speakersNadja Bellan-White Craig Brommers
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New guide: How publishers are working with identity tactics in 2021
Wednesday, June 2, 2021
GET THE GUIDE The deprecation of third-party cookies and Apple's new user privacy updates are pushing web and mobile app publishers to experiment with new approaches to audience addressability in
'Good proxy for propensity': Group Nine preps first-party data offering focused on video views
Wednesday, June 2, 2021
The insights and segments Group Nine offers are based largely on watch times of the publisher's videos. June 02, 2021 In the race to obtain as much first-party data as possible, Group Nine Media is
Google promises not to build itself privacy sandbox 'backdoors,' but advertisers are skeptical
Friday, May 28, 2021
A top Google ad exec promised the company won't give itself a way to circumvent its own data privacy approach. May 28, 2021 Google promised on Thursday it won't carve out separate rules for
New guide: How publishers are preparing for post-cookies addressability
Thursday, May 27, 2021
GET THE GUIDE As publishers approach addressability alternatives, there are three critical challenges to consider: efficiently tracking and managing a diverse group of IDs in a centralized way over
A lull in the enforcement of Apple’s privacy safeguards causes confusion over fingerprinting
Thursday, May 27, 2021
Welcome to the unofficial grace period for Apple's crackdown on in-app tracking where every risk is one worth taking until it's not. May 27, 2021 What is and isn't allowed when it comes to
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