Invest in Accessibility + Google Page Experience for Desktop

            
Moz Top 10
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"The agenda is all set for MozCon Virtual 2021 and tickets are still available! Meanwhile, expand digital accessibility, prep for video-based e-commerce, and center mutual love of animals to set your brand apart."

- Miriam Ellis, Local Subject Matter Expert, Moz



What We're Reading:
 

Marie Haynes captures how use of Google's disavow tool has changed and shares her current, personal best practices.
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The MozCon Virtual 2021 Final Agenda


Plan your three-day path to higher learning with the MozCon Virtual 2021 agenda as your action-packed brochure.

Video SEO Best Practices for E-commerce


Video-based sales are the fast-arriving future, and this compact article is filled with Google's own optimization tips.

SEO and Accessibility: Technical SEO [Series Part 3]


Build equal access into your SEO work with this third and final installment in Cooper Hollmaier's series.

Google Page Experience Update Will Come to Desktop Pages


Google previously stated that Page Experience signals (including Core Web Vitals) would be mobile-only, but now we've learned desktop is included.

SEO Takeaways & SEO Tips From Google I/O 2021


This is the I/O roundup you need to read to keep current with big Google developments.

5 Free Google Tools to Upgrade Your SEO Strategy


Who doesn't love free tools? Visualize stories, track trends, grow your store, and more with these!

8

8 Ways to Champion Animals in Your Local Business Marketing Strategy


With more than half of American households owning pets, your customers are just waiting for you to build affinity with them based on honoring your shared love of animals.

9

Does Upvoting a Review Help it Show Up Higher on Google?


This small study confirms that review age appears to have more impact on visibility than thumbing up.

10

Why Now Is the Right Time for a Local Business to Increase Their Web Presence


Working hard to get buy-in on local SEO campaigns? Try these broad and varied talking points from Mordy Oberstein.

 

 

Moz

 

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Content that competes, sells, and is accessible to all!

Wednesday, May 19, 2021

Pro Snippet "Turn on the TV and study QVC as a blueprint for the video-based sales era. Meanwhile, link your SEO to accessibility, learn to suss out competitors' winning content, and refocus

NLP Long Tail Disruption + GMB Justification Dominance

Thursday, May 6, 2021

Pro Snippet "Are you ready for the expected Page Experience Google update? Are you relieved or saddened by the implosion of the long tail? Are you influencing local justification snippets to

E-commerce Everywhere + Reviews Top of Mind

Wednesday, April 21, 2021

MozCon Virtual 2021 - Snag your ticket Pro Snippet "Google and Amazon are battling for e-commerce supremacy, and the footsteps of giants are shaking us all. This week, we're featuring the

Link Building Mastery + the Battle for Control of Commerce 🔗

Wednesday, April 7, 2021

Pro Snippet "Google and Amazon enter a colossal struggle over control of shopping and delivery and we'll look at latest developments. Meanwhile, skepticism surrounds Google's refutation of

Mobile vs. Desktop and Maps vs. Finders ⚡

Wednesday, March 24, 2021

Pro Snippet "Let's find opportunity for you this week by spotting variations between mobile and desktop environments and Google's two key local interfaces. Meanwhile, debug your layout in

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