Do you know your numbers?

Which numbers am I talking about? Your KPIs. Key Performance Indicators for your busienss.

Your traffic, revenue, subscribers, conversions, sales, and whatever else is important to keep your finger on the pulse.

I’m embarrassed to say this but… I didn't always know my numbers at all times.

I just kept working on my businesses. I operated on “gut feel”. Never really knowing if my work was moving the needle or not.

I struggled to make a habit of checking my numbers on a routine basis.

Why? Let’s see:

🤯 Analytics dashboards are overcomplicated. Too time consuming to dig up the one number I want!

😦 All my key metrics come from 5+ different services (website traffic, email subscribers, twitter followers, Stripe revenue, etc.). Too many browser tabs!

😞 I’ve got actual work to do. I don’t have time to do a deep data dive manually each day.

At first, I thought, maybe I could task my assistant with gathering up all my key metrics from all my tools each day and then sending me those numbers in an email that I could read with my morning coffee.

But then it occurred to me: I don't have an assistant, and if I did, that wouldn't be a very good use of their time.

Having spent a year learning how to code, I had an even better idea. Software can do this job! So I built it.

Say hello to Sunrise KPI.

It's a simple tool that lets you connect your favorite apps, pull in your KPIs and it will send you your numbers in a daily (or weekly or monthly) email that looks like this:


Sunrise KPI integrates with all the popular tools like Google Analytics, Stripe, Zapier, Drip, Mailchimp, ConvertKit, ActiveCampaign, Twitter, and many more integrations being added all the time.

It's one of the simplest (yet pretty powerful!) and lowest-cost products I released. I intend to keep it that way.

Sound useful? Come try it out and let me know what you think!

Try out Sunrise KPI for free »

Brian Casel
Productize & Scale