How much do you make?

Don't answer that. It's none of my business.

But it is your business. When you're responsible for paying your own salary, you'd better be sure you're making smart decisions when it comes to how you spend your time, and how you're plotting your progress.

For most people I know, it's less about how much they make, and more about where their income comes from. Are you making your monthly number from billable hours and "client work"? Or does your salary come from the profits from your product business?

I decided to tackle this p-word in today's article: Profit. Specifically, how to leverage profit to give the product side of your business the time and oxygen it needs. Hint: It's not just about money.

Making Progress, Profitably »

That reminded me why I chose to productize my business in the first place. I was tired of writing proposal after proposal, every time reinventing my service to fit the particular needs of every new client. And I'm hearing the same thing from everyone I've been talking to.

By positioning your service as a product, you can say goodbye to writing proposals and estimates for good. That's because a productized service gives you something to sell — and that's your vehicle to growing your business to the next level.

I wrote today's article to get to the bottom of this:

Making Progress, Profitably »

I'd love to hear what you think.

Brian Casel
Productize & Scale

P.S. Find today's article helpful? I'd really appreciate if you'd share it with your people. Here's a handy Tweet you can edit and post.