tl;drMarketing - tl;dr Marketing June 11th - 2021 Issue

Digital Marketing News Roundup

June 11th - 2021

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Today’s digital marketing roundup includes news that Google Announces New Reporting Features in GA4, Google has Deprecated The Critic Review SERP Feature and more.

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SEO

Maximize Every Click With Search Journeys

Kevin Indig talks about structuring keyword research to reflect search journeys. He answers questions like, how can we make the most out of a click once we got it? How can we keep users on [...]

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SEO

Google has Deprecated The Critic Review SERP Feature

A critic review is a snippet from a longer review article that a single editor has created, curated, or compiled for a publisher. Critic reviews appear in Search results with a snippet from the critic, [...]

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General

Google Announces New Reporting Features in GA4

Google has announced new reporting features and changes coming to GA4. Here are some of the highlights: New Lefthand Navigation Menu – The menu was designed to make it easier for users to quickly and [...]

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SEO

Breakdown of June 2021 Core Update for Commercial Truck Loans Keyword

Mordy Oberstein breaks down the winners and losers of the June 2021 Core Update for Commercial Truck Loans Keyword. Here are the Winners: https://fastcapital360.com/business-loans/guides/commercial-truck-financing/ https://fundera.com/business-loans/guides/commercial-truck-financing the losers: https://firstcapitalbusinessfinance.com/commercial-truck-financing https://thetruckersreport.com/financing-new/ check out his thread for the [...]

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SEO

Google Is Updating Its Search Algorithm To Crack Down On Online Harassment

The algorithm changes aim to prevent websites with exploitative practices from appearing in the list of results when someone runs a search for a person’s name. Google is making changes to its search algorithm to [...]

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SEO

Google Is Rolling Out More Sports Web Stories In Select Countries For UEFA Euro 2020

When you come to Google looking for the latest updates on your favorite team or game scores from around the league, with Google Web Stories you can also instantly catch up on the big moments [...]

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General

Stripe Launches Stripe Tax To Integrate Sales Tax Calculations For 30+ Countries

On the heels of acquiring sales tax specialist TaxJar in April, today Stripe is making another big move in the area of tax. The $95 billion payments behemoth is launching a new product called Stripe Tax, [...]

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Social Media

Twitter To Add A Newsletter Subscribe Button To Profiles For Simple Sign-ups

Twitter is set to update the user profile in the next few weeks with the addition of a newsletter subscription button. The goal, is to help newsletter writers better leverage their existing Twitter followers in [...]

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SEO

Pagespeed Insights Brings Partial Field Data

Previously you’d see “no data” if you were just missing FID data. Now you’ll see whatever is available. This is a big deal because ~30% of origins in CrUX were missing FID data!

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SEO

Case Study: How Snowflake SEO and ABM Strategy Led to the Largest Software IPO in History

While it may seem like luck or good timing, like all overnight successes, Snowflake’s growth was a long time in the making. The team worked hard behind the scenes to create a dominant online presence [...]

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Paid Media

Related Video Extensions Now Globally Available

Related video extensions are now globally available to all advertisers who use Google Ads. With related video extensions, you can show a list of 2 to 5 related videos below your video ad on the YouTube [...]

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Paid Media

Optimization Score Expands To Video Action Campaigns

Google is bringing optimization score to Video action campaigns. Optimization score surfaces personalized recommendations to help maximize your campaign performance across Search, Display, Shopping, and now Video. Similar to other campaign types, your optimization score will range [...]

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Social Media

YouTube Adds New Tools to Detect Copyright Violations and Block Them Within the Upload Process

YouTube is rolling out some new options to give users more capacity to stop copyright violations in uploads, and detect potential IP infringements within the app. First off, YouTube is adding a new element in the copyright claim [...]

tl;drMarketing

Social Media

Facebook Messenger Gains Quick Reply Bar, Payment Links, And New Themes

Facebook has announced new features for its Messenger app, including a quick reply bar, QR codes, and new chat themes. The new quick reply bar can be found in the Messenger media viewer, and aims to make [...]

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tl;dr Marketing June 03rd - 2021 Issue

Thursday, June 3, 2021

Digital Marketing News Roundup tldr-animation-logo.gif June 03rd - 2021 visit tldr;Marketing Today's digital marketing roundup includes news that Google's June 2021 Core Update is Rolling Out,

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Wednesday, June 2, 2021

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