Cheat Sheet: How new antitrust bills could force more data access from Facebook and Google (and stop them from favoring their own services)

A set of bills proposed recently could force platforms to stop favoring their own services and give more data access and tech connectivity to others.
June 17, 2021

A new round of bipartisan antitrust bills proposed in the U.S. House of Representatives is aimed at big tech platforms — including Google, Facebook and Amazon. I passed, those companies could be forced to make their data more accessible. It could also prevent them from favoring their own services. Read more below.

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Ivy Liu
A set of bills proposed recently could force platforms to stop favoring their own services and give more data access and tech connectivity to others.

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This week’s Media Briefing looks at how issues like diversity, equity and inclusion and office return statuses are factoring into media companies’ ability to hire people.

There’s no silver-bullet approach to the privacy-first future – marketers will need to establish a well-rounded strategy using both probabilistic and deterministic data approaches to gain a competitive advantage.

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New study is based on responses from 166,000 U.S. consumers in February and March, each of whom voluntarily allowed to have their digital behaviors observed.

E-commerce brands are integrating social media tools that will help them adapt to customer shopping needs and behaviors across the holiday season in 2021.

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As it stands, 20% of Carrefour’s store sales are already influenced by its digital ad sales.

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As times change and uncertainties upend media consumption, this new report unpacks how media companies and respond — and thrive — in times of crisis.

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Untuckit’s live chat sale conversion rate is over 20% — a point of pride for the company as all retailers struggle to keep online shoppers happy.

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ComplexLand’s return is helping sponsors and attendees get closer than virtual events typically allow.

For Betches, there is more real estate in the millennials demographic to grow its audience, but with Gen Zers making up a large portion of the internet, platform growth strategy is top focus for expansion.
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Categories announced: Join a list of the year’s best employers

Wednesday, June 16, 2021

For employers, 2020 changed everything. Company culture and employee wellbeing are now more important than they've ever been and we're highlighting the companies who are making them a priority.

To find new privacy-compliant data sets, Activision turns to data clean rooms

Wednesday, June 16, 2021

Data clean rooms — as they're otherwise known — are a repository of sorts where advertisers like Activision are able to get the benefits of sharing their data (think emails or device IDs) with data

Marketer’s guide: Top tips for privacy-first personalization

Tuesday, June 15, 2021

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Amazon is blocking Google's FLoC — and that could seriously weaken the fledgling tracking system

Tuesday, June 15, 2021

Amazon's under-the-radar move could be a significant blow to FLoC targeting performance and give Amazon a leg up in its own ad sales and targeting efforts. June 15, 2021 Amazon seems to be blocking

Live discussion: Turning social comments into revenue

Monday, June 14, 2021

SAVE YOUR SEAT AI is helping e-commerce use comments on paid and organic Facebook and Instagram posts to increase revenue and customer loyalty. Join Chanta Gordh, head of social media at Curology, on

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