Weekender: Campaign Trail: Dole fuels nutrition mission with meme-inspired 'Hold My Fruit Bowl'
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Jan. 14 - Progressive inks esports naming rights deal | Dole riffs on 'Hold My Beer' meme
Friday, January 14, 2022
Campaign Trail: Dole fuels nutrition mission with meme-inspired 'Hold My Fruit Bowl'; Mobile ad spend lept 23% in 2021, on track to hit $350B this year; The long and short of it: understanding
Jan. 13 - Campbell's teams with experiential toy brand | NBCUniversal names iSpot.tv a preferred measurement partner
Thursday, January 13, 2022
NBCUniversal crowns iSpot.tv a preferred measurement partner amid strategy shakeup; Expect jagged growth of media consumption as saturation point nears; Starbucks commits to a more diverse supply chain
Jan. 12 - Gap tries on creator-made NFTs | Twitter invests in Aleph Group to bolster digital ad expertise
Thursday, January 13, 2022
Twitter invests in Aleph Group to support digital ad expertise globally; Why agency account reviews are set to continue their rapid pace in 2022; Looking ahead: 9 trends that will steer marketing in
Jan. 11 - 9 trends to steer marketing in 2022 | Avocados from Mexico preps tech-forward return to Super Bowl
Tuesday, January 11, 2022
Avocados from Mexico fuses branding, performance marketing for Super Bowl return; Cancel culture: Trouble for brands or just noise?; Discovery invests in OpenAP to accelerate growth of advanced TV;
Jan. 10 - T-Mobile buys ride-share ad network | Social commerce growth races ahead of e-commerce
Monday, January 10, 2022
Social commerce to grow 3 times as fast as e-commerce, Accenture predicts; Cameo poised for bigger role in brands' 2022 social strategy; Super Bowl LVI: Tracking every ad View online | Signup |
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