Jan. 10 - T-Mobile buys ride-share ad network | Social commerce growth races ahead of e-commerce
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Weekender: Best Buy launches in-house media company
Saturday, January 8, 2022
Signup | Forward Marketing Dive Weekender Jan. 8, 2022 | A roundup of this week's most read stories Nielsen BROUGHT TO YOU BY — Nielsen Embrace Change in Media Planning Planning for future
Jan. 7 - Oreo takes over last standing Blockbuster | Will Cameo play bigger role for brands?
Friday, January 7, 2022
Cameo poised for bigger role in brands' 2022 social strategy; Yahoo builds out shoppable ad tech with MikMak deal; Super Bowl LVI: Tracking every ad View online | Signup | Forward Marketing Dive
Jan. 6 - P&G steps into the metaverse | TikTok heads to gyms, restaurants in OOH deal
Thursday, January 6, 2022
TikTok brings viral videos to TVs in gyms, restaurants through OOH deal; User-created content — especially video — gains on traditional media consumption; Super Bowl LVI: Tracking every ad; Can
Jan. 5 - Frito-Lay, Rick Astley renounce New Year's deprivations | NBCUniversal unveils new data solution
Wednesday, January 5, 2022
NBCUniversal's new advertising platform streamlines first-party data across portfolio; Best Buy launches in-house media company; Can livestream shopping in the US catch up to China's soaring
Jan. 4 - Can legacy carmakers close the EV gap? | Lexus offers spin on hustle culture
Tuesday, January 4, 2022
Lexus offers spin on hustle culture with digital-heavy campaign; TikTok dethrones Google as most-visited website; Super Bowl LVI: Tracking every ad View online | Signup | Forward Marketing Dive Daily
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