The Latest From SaaStr: 5 Interesting Learnings from Asana at $400M ARR

By Jason Lemkin · Wednesday, January 19, 2022 | 5 Interesting Things, Scale

When we last checked in on Asana, they were at $240m in ARR growing an incredible 55% a year.

You might expect growth to slow in such a highly competitive space, but, no — Asana’s growth has defied gravity.  At $400m in ARR, it’s now growing a stunning 70%.  That’s incredible acceleration at scale.

Read the full article: 5 Interesting Learnings from Asana at $400,000,000 in ARR

By Jason Lemkin · Thursday, January 20, 2022  | Growth, Marketing, Q&A, Sales

A 7% win rate certainly means you are losing 93% of deals … but it also means you are getting invited into a ton of deals. You’re getting a shot. 

The hardest part is actually getting into a deal. So I’d take a pause and just, as a team, think through how you can get to 10% and then later, higher.

Read the full article: Our Sales Team Has a 7% Win Rate. Are We Failing?

By Amanda Beaty · Wednesday, January 19, 2022  |  Leadership, Product, Videos

Every SaaS entrepreneur knows it can be difficult to execute a significant business pivot. Yet the reward may be worth it. Vimeo CEO Anjali Sud shares how a pivot from targeting B2C creators to the B2B market put the company on the path to success. Read on for advice and lessons Vimeo learned along the way.

Read the full article: From B2C to Billions: How Vimeo Executed a B2B Pivot That Redefined Their Future with Vimeo CEO Anjali Sud

By Jason Lemkin · Wednesday, January 19, 2022 | Career Growth & Advice, Hiring

While there is no legal definition for CTO or bright line between CTO and VPE, I’d suggest a start-up CTO really only has to do a few things — which are very hard:

Read the full article: What Makes a Bad CTO?

By Jason Lemkin · Tuesday, January 18, 2022 |  Hiring, Q&A, Sales

We’ve written a lot about this over the years, but for most start-ups, you can boil it down to two criteria any first VP of Sales, most likely a stretch VP of Sales, just has to meet:

Read the full article: The 2 Things To Look For — At a Minimum — In Any First VP of Sales. And 3 Flags Almost Everyone Misses.

By Amelia Ibarra · Tuesday, January 18, 2022 | Exit Strategy, Growth

Over the last decade, Dataiku has built a robust enterprise AI platform. In that time, they’ve managed to appeal not just to the big players of the industry, but to the SMB market as well. Their success as a business has been grounded in how they prioritize the success of their customers.

Kurt Muehmel, Chief Customer Officer at Dataiku, and Jagroop Gill, Enterprise Customer Success Regional Lead at Dataiku, share how they built customer success for companies across a range of scales.

Read the full article: How Product and Customer Success Should Scale Together with Dataiku’s CCO Kurt Muehmel and Jagroop Gill

MANAGE EMPLOYEES TIME SPENT WITH TIME TRACKING

By Amelia Ibarra

Leading the way in time clock technology, OnTheClock provides a seamless solution for businesses to track hours worked and connect with payroll providers, including QuickBooks, Gusto, Thomson Reuters & more. They're giving the SaaStr community a free 30-day trial. Get started today. 

IMPROVE YOUR CUSTOMER DATA ONBOARDING

By Amelia Ibarra

Import customer data into your SaaS application with one click. Flatfile helps SaaS companies scale by simplifying customer data onboarding. See how.

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