Swipe Files - 📂 Google Earth as marketing

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Get a load of this one.

In 2016, the fast-food chain Kentucky Fried Chicken (KFC) had the idea to create the first advertisement that could be seen from space.

While most would never see the ad in-person (or even from a plane) it did create a buzz after it was put on the map by Google Maps and its corresponding Google Sightseeing Blog.

—Corey

p.s. did you see that I launched my new course, Marketing Like A Media Company? Would love for you to check it out →​

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1. ​Agorapulse: “The Zappos of social media management platforms” helps you plan, schedule, and report on your social presence.
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