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The BBC will double digital news team in North America to grow the commercial side of the business

The BBC wants to hire 20 people based mostly in the U.S. to produce more analysis, data journalism, original investigations and live coverage.
February 16, 2022

The BBC wants to fill more than 20 editorial positions in the U.S. and Canada, which would double its digital news team in North America and expand its coverage for BBC.com and the BBC News app. Execs hope it will help grow revenue opportunities. Read more below.

  • The BBC wants the U.S. to produce more analysis, data journalism, original investigations and live coverage.
  • This week's Digiday+ Future of TV Briefing looks at how publishers are focusing on brand sponsors and their own streaming properties to make up for a further diminished short-form buying market.
  • Last month, Twitch’s global vp of trust and safety Angela Hession penned an open letter acknowledging the presence of hate raids on the platform and listing the tools and policy changes that Twitch has created to protect its community from targeted harassment.
  • Publishers including Condé Nast, Gannet, Hearst, Reuters and WaPo join The Trade Desk's SPO efforts with OpenPath launch.
Other things to know about
  • Join us at the Digiday Publishing Summit in Vail, Colo., from March 28-30 where we'll bring together media leaders to discuss growth areas within new and relied upon revenue streams, from newsletters to e-commerce, and how they’re staffing around — and selling — data insights.
  • Advertisers missing out on the distinctions between mobile operating systems are missing out on impressions and new customers. Sponsored by AdColony.
  • Explore this new infographic, packed with CTV measurement success stories that highlight where the channel is taking marketers in 2022. Sponsored by Yahoo.

Top Stories
Ivy Liu
The BBC wants to hire 20 people based mostly in the U.S. to produce more analysis, data journalism, original investigations and live coverage.

howdy!
This week’s Future of TV Briefing looks at how publishers are focusing on brand sponsors and their own streaming properties to make up for a further diminished short-form buying market.

Brands and agencies are approaching new digital media targeting strategies that uphold privacy standards. This report highlights how teams are navigating targeting pain points and opportunities.

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howdy!
Last month, Twitch’s global vp of trust and safety Angela Hession penned an open letter acknowledging the presence of hate raids on the platform and listing the tools and policy changes that Twitch has created to protect its community from targeted harassment.

Contextual advertising provides an alternative to cookies to target audiences in a trust- and revenue-building way.

howdy!
As states push bills that prevent critical history from being taught in school, publishers are stepping in with accurate storytelling and content.

Advertisement

Based on a survey of nearly 90 brands and agencies, this new report highlights diversity efforts within media companies and their various partners.

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The Digiday Media Buying and Planning Awards will recognize the agencies that have grappled with updates to the traditional business model brought forth by the pandemic while remaining focused on demonstrating their value to brand clients eager to bring efforts in-house.

howdy!
Publishers including Condé Nast, Gannet, Hearst, Reuters and WaPo join The Trade Desk’s SPO efforts with OpenPath launch.

All Latest Stories

Originally a newspaper reporter, Carter hosts two podcasts, has won an Emmy Award and has production company with fellow journalist Jemele Hill.
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