🎓 $2,111 is better than $1,999 (+ Pricing Playbook 📘)

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🎓 Perform 30%-100% better by A/B testing

Tuesday, February 22, 2022

Startups that continuously A/B test online receive 10% more web page visits in the first months. The boost compounds to a higher performance of 30% to 100% after a year ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

🎓 The science of when to post

Tuesday, February 15, 2022

Post 'virtue' content (eg educational) on social media in the morning for higher engagement. Post 'vice' content (eg entertainment, memes, shopping) towards the evening. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

🎓 Praise your competitors

Tuesday, February 1, 2022

Publicly praise competitors (eg on social media) to improve attitudes towards your brand. People will be more likely to buy from you. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

🎓 Don’t ask too many questions

Tuesday, January 25, 2022

After 8 similar questions, people's answers start to change and differ more from reality. More questions worsen rather than improve the quality of responses. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

🎓 When big discounts backfire

Tuesday, January 18, 2022

Very big discounts (60% off or more) reduced sales on Groupon instead of increasing them. Avoid heavy discounts when it's difficult to verify your product's quality before buying it. ‌ ‌ ‌ ‌ ‌

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"Notes" of An Elder

Friday, March 29, 2024

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TikTokification 🎶

Friday, March 29, 2024

LinkedIn is joining the dance. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

The Home Depot rebrands its retail media network in pitch for ad dollars

Friday, March 29, 2024

The Home Depot hosted its inaugural InFront, a play on the television industry's UpFronts or NewFronts, digital media's answer to the upfronts, for its retail media offering. March 29, 2024 The

Caliplay dispute eclipses Playtech’s progress

Friday, March 29, 2024

Playtech earnings review, 888's US B2C sale, sector leaders take bad news hit +More ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏

Overcoming ads blindness

Friday, March 29, 2024

Today's hack Why not switching from usual ads to converting your audience into email subscribers in exchange for rewards? What are you willing to see more in banner ads? 1. Sales pitches. 2. Brands

Ambani, Adani join hands in power move

Friday, March 29, 2024

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It's Time to Unlock the Vault

Friday, March 29, 2024

The ability to shortcut your way to profits is finally here View in browser ClickBank Hand holding a microphone You need to know this, There is an opportunity to shortcut your way to profits as an

🔍 Ryan Trahan & Joyride's Launch Playbook

Friday, March 29, 2024

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Help Micronesian Seminar

Friday, March 29, 2024

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