One Person Business - One Person Business: Syften
First and foremost, I would like to welcome the 8 new subscribers that joined since my last publication. Hope you enjoy it 😃 Syften, developed by Michal Mazurek, is a keyword monitoring system for social platforms. This tool is a great example of something really simple that does one thing really well. Given a set of keywords that relate to one’s business or interest, Syften will alert you when those keywords are mentioned on a social platform. This allows you to go and directly interact with people that might be within your realm of possible customers, engage with existing customers, or simply grow your footprint in the interwebs - PS: I’ve done something similar, but much simpler, with Substack Tools - Reddit Search. The other reason why this is such a great tool is the fact that the value proposition is pretty clear. You take a look at it, and you can without any doubt know that if you pay for this service, it will be net positive for your business. I love that! Syften offers 3 price plans:
Again, simple and straightforward. The customer knows exactly what they’re getting, and that’s awesome. The less friction, the better outcome. In terms of revenue, Syften has reached €6K in monthly recurring revenue. Pretty solid numbers if you ask me. I also found a comment written on HackerNews, where Michal says “I'm able to support myself from my online business now, but it took three years of learning and struggle to get here. This was not time wasted, as I grew a lot”. Interestingly, he also had the following note “(…) after reading all of Paul Grahams essays and going through startup school I saw no spike in my MRR. On the other hand, reading a handful of James Clear articles had a profound effect. It's important to keep in mind that if what you read doesn't change your behaviour then it's just entertainment” Words to live by. Why engaging directly with your audience is important
Here’s a tweet for youHaving Co-Founded a billion dollar company (@udemy) and recently raising US$20m from @a16z for @MavenHQ:
@gaganbiyani knows a thing or two about finding great startup ideas.
Here's the framework he uses to evaluate startup ideas: If you like One Person Business, please do ”Add to address book”, reply or leave a comment. These help my emails land in your inbox, and I would love to hear from you. Until next time - Guilherme P.S. Mind rating today's post? Awesome | Liked | 50/50 | Meh | Terrible Do you enjoy the newsletter? Please forward it to someone. It only takes 10 seconds. Writing it takes me a couple of hours. New around here? Welcome. Substack Tools here. Building products for solopreneurs here. Join the newsletter here 🙂 Did you like this post from One Person Business? Please tell a friend. Word of mouth is the only way people find out about this. Chances are it’s how you found this. Thank you! 🚀 |
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