The vast majority of marketers are unhappy with their Customer Data Platforms, but then again, not many are sure what they really are
|
|
|
Older messages
WTF is the TV upfront?
Monday, May 16, 2022
For as archaic as the upfront would appear to be — having originated in the era of black-and-white TV — the annual TV advertising negotiation cycle has become, if anything, even more vital. May 16,
The Rundown: Podcast production companies and platforms pitch diverse audiences and ad targeting improvements at IAB’s Podcast Upfront
Friday, May 13, 2022
The three-day podcast-focused event highlighted improvements in dynamic ad insertion, machine learning and diversity of creators, content and audiences. May 13, 2022 Improvements in podcast ad
Game developers are angling to become the next big media owners — and brands are taking notice
Thursday, May 12, 2022
With business models changing and a free-to-play revolution on the horizon, game developers are looking to become the next big publishers of the media industry, leveraging all forms of gaming
‘The opportunity has never been bigger’: How the creator economy has opened options for creators to profit from their intellectual property
Thursday, May 12, 2022
A wider array of creators are finding opportunities to license their video back catalogs and launch their own product lines. May 12, 2022 “Intellectual property” is a term often reserved for the
WTF is dunning?
Tuesday, May 10, 2022
Passive churn accounts for anywhere from 20-60% of a publisher's total churn base in any given period, per media and tech consultant. May 10, 2022 Publishers have been on a crucial hunt for
You Might Also Like
'Hard Now Equals Easy Later'
Saturday, April 20, 2024
We spoke to best-selling author and keynote speaker Allistair McCaw about breaking free from mediocrity and why being tough on yourself isn't a bad thing.
Taking the private out of PE
Saturday, April 20, 2024
Also: IPO window or IPO vent?; PE rediscovers divestitures as a value creation strategy; AI & ML overview; Three of our most-popular notes of 2024... Read online | Don't want to receive these
India's EVMs have a trust problem
Saturday, April 20, 2024
Criticism of electronic voting machines is legitimate, but it shouldn't overwhelm the devices' potential to strengthen democracy ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
Easy way to define culture of the company
Saturday, April 20, 2024
Today's hack As a founder, the things that set you apart become your company`s competitive advantages The way to define "A company's culture" was, for me, always kind of covered in
Going... Going... Almost Gone
Saturday, April 20, 2024
It's not too late to take advantage of this year's opportune moment View in browser ClickBank You're running out of time to take advantage of one of the most profitable windows for
MatterGen's Breakthroughs: How AI Shapes the Future of Materials Science
Saturday, April 20, 2024
Tien Xie from Microsoft Research talks about the transformative power of AI in material science and the future of sustainable technologies
The best weekend of the year
Friday, April 19, 2024
Fri, April 19th, 2024
The Verge Trolls Google...Again!
Friday, April 19, 2024
What happens when a major publication like the Verge openly mocks Google? Well, Google ranks their mocking article #1 for "best printers" of course! That's right, the Verge wrote an
LUC #50 [Special Edition]: The Most Popular Issues of the LUC Newsletter
Friday, April 19, 2024
Top picks and an invitation to shape our future editions!
Binance Converts Bitcoin Fund to USDC
Friday, April 19, 2024
Plus Avi Eisenberg Convicted in Mango Markets Case