How to build the perfect YouTube video...

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More than 65% of people go to YouTube to solve a problem or find an answer. So it’s a natural fit for problem-solvers and marketers looking to get in front of people who are asking questions. 

Since YT is a search engine owned by Google, you expect keyword SEO to be the answer to getting in front of your audience. While that’s true to a point, what you really need to succeed is to create intent-based content.

This approach shifts the focus from the type of content businesses want to produce to the type of videos that their ideal viewer wants to see.

It works because the algorithm automatically suggests videos based on what it's learned about a user’s search and watch history. If your content ticks that box, you show up as suggestions in their feed.

So, the business that knows their ideal viewers best and can get inside their heads will lead the race. 

To discover the four-part recipe for creating successful, intent-based YT videos be sure to click below:

• Watch on YouTube. 
• Listen on Apple, Google, and Spotify. 

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