GrowthHackingIdea - +25% conversion lift (study)

Today's hack
+25% conversion lift (study)

Unbounce did A/B testing on their homepage:
A. Regular text testimonials.
B. Video testimonials.

One of them led to a 25% conversion lift!
Which one? ;)



And the winner is... :)
B. Video testimonials.

Source: www.quicksprout.com


Cheers,
Charlie Patel ;)

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