Thomas from Ariyh - 🎓 How to nudge freemium users to buy

Key phrases

Older messages

🎓 Reverse how you frame your promotions

Tuesday, September 20, 2022

Describe the restriction first (spend £100) and then the offer (get $20 off). The promotion will feel like a reward rather than a restriction, and sell better. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

🎓 Say “Gift” not “Donate” to increase donations

Tuesday, September 13, 2022

Asking people to “Gift” rather than “Donate” to charities increased the chances they did by up to 68.8% and increased the amount given by between 22.9% and 94%. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

🎓 Handwritten thank you notes increase sales

Tuesday, September 6, 2022

Photocopies work just as well as originals. In experiments, they increased future customers spending 2x. They must be handwritten. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

🎓 Don’t sound weak. Use negations

Tuesday, August 30, 2022

Negations (eg no, don't, never) make you sound more powerful and increase how much people want to engage with (+17.6%) and recommend you (+17.8%) ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

🎓 Ariyh turns 2 - The top 5 insights of the year

Tuesday, August 23, 2022

Space out your products; Praise your competitors; Reply to all reviews; Use quantity-focused CTAs; Show a hand touching your product. The top 5 insights to celebrate two years of Ariyh. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

The only Newsletter Framework you need!

Thursday, December 1, 2022

I'm not gonna lie, this is a sales e-mail. Before you leave though, let me tell you why I'm sending it to you. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

Elon Is Showing Us How Deep The Rabbit Hole Goes

Thursday, December 1, 2022

A story told (mostly) in Tweets ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

🤑 Investing Updates (1st Dec)

Thursday, December 1, 2022

This Thursday's top stories for online entrepreneurs turned investors, with updates on the markets, online business, real estate, startups, and crypto/NFTs. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

Dec. 1 - Victoria’s Secret preps for ‘tough December’ | Why TJX is dominating off-price

Thursday, December 1, 2022

Amazon touts record Black Friday weekend sales; Dollar General's sales up 11%, but costs are still tempering profits; House passes bills to avert US rail shutdown, add paid sick leave;

Dec. 1 - Pepsi promotes ‘dirty soda’ with Lindsay Lohan | Burger King airdrops free Whoppers

Thursday, December 1, 2022

Burger King airdrops codes for free whoppers in Times Square; NFL expands Fortnite presence with sponsor Visa; Behind the making of 7-Eleven's retail media network — and what c-store operators can

What is the Best Amazon Software for Your Business?

Thursday, December 1, 2022

Hey Reader, We're doing a recurring poll to determine what is the most popular Amazon software that sellers are using in 2022. The poll is divided into 5 categories and in each one, it asks you

🗳️ Final round of voting for Email Excellence Awards, 2023 email marketing predictions, and more

Thursday, December 1, 2022

The latest email resources from the Litmus blog and a few of our favorite things from around the web last week. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

The Latest from SaaStr: There’s Always a Play To Do Better

Thursday, December 1, 2022

Plus, How to Manage 100+ SDRs Across 4 Continents with Snowflake To view this email as a web page, click here saastr daily THE LATEST FROM SAASTR 5 THINGS TO DO 5 Things to Do … When You Don't Know

Advertisers are seeking new and improved benchmarks

Thursday, December 1, 2022

For decades, advertisers have utilized comparative norms to benchmark the effectiveness of their advertising. However, as channels proliferate and KPIs evolve, these benchmarks have developed blind

10 essential paid media strategies

Thursday, December 1, 2022

You want higher ad ROI, right? I have the answer. I have 10 simple (but essential) paid media tips that you can implement ASAP. Join my team, NP Digital, at 8am PST on 12/6 for our webinar with Helium