CXL - Ultimate test for a marketer?
|
Older messages
'Me too' messaging
Thursday, September 29, 2022
...and how to avoid it Your host today is Peep Laja, Founder at CXL Banner blindness. Ad fatigue. Known established concepts. The same is true for messaging. If you use words that everyone else
Slide into your ideal customer DMs
Thursday, September 22, 2022
...without ugly sales outreach Your host today is Peep Laja, Founder at CXL Make a content-led ABM list. ~100-200 companies who should be your customers. Invite relevant folks from those
Secret to all growth
Thursday, September 15, 2022
...is not that one webinar Your host today is Ognjen Bošković, Growth Lead at CXL Over time, I developed some heavy resistance to one-off marketing initiatives. Let's do a webinar? No.
Making big bets > minor optimizations
Thursday, September 8, 2022
Your host today is Peep Laja, Founder at CXL Back in 2011, I had to make a choice - whether to kill my SaaS company or to keep going. If the business is obviously failing (or the opposite), it's
What is your big idea?
Thursday, September 1, 2022
Your host today is Peep Laja, Founder at CXL Effective messaging requires curation: what's the one thing you want target customers to know about you? The more ideas you want to communicate, the
You Might Also Like
Do you know where your burnout is hiding?
Thursday, March 28, 2024
When “outer work” meets “inner work”
Beard Dough
Thursday, March 28, 2024
When Russians paid the government for the right to have facial hair
🧙♂️ 6 new sponsorships opps we hunted down
Thursday, March 28, 2024
Plus secret research on Lululemon, NerdWallet, and WHOOP
It's Q2: Time to build
Thursday, March 28, 2024
When people ask what Copywriting Course is, I have to explain it's actually a series of courses. It's like a tote bag that comes with a bunch of items: You don't become a world-class
• Email marketing for authors + posts to 100K FB Group readers + Tweets
Thursday, March 28, 2024
Reserve your date... Email Marketing for Authors by ContentMo enable images to see this "Books of the Day" Promotions for Authors and Publishers with Social Media Extras! Dates Fill Up Fast,
How Scrum Teams Fail Stakeholders
Thursday, March 28, 2024
From Overpromising Results to Neglecting Feedback
Notice What Repeats
Wednesday, March 27, 2024
Your recurring ideas reveal how you think and who you are. If you find a pattern in your insights, let it be a sign of what you need to write about. View in browser Write of Passage logo transparent-1
🔥 How to: Land a front-end job
Wednesday, March 27, 2024
Landing a front-end job is hard. We've had an open position at my company for about 3 weeks now, and it's gotten almost 100 applicants. That's a lot of competition, no matter how good of a
Ex-technology companies. @ Irrational Exuberance
Wednesday, March 27, 2024
Hi folks, This is the weekly digest for my blog, Irrational Exuberance. Reach out with thoughts on Twitter at @lethain, or reply to this email. Posts from this week: - Ex-technology companies. Ex-
How to Measure the Bug Population (Without Even Trying)
Wednesday, March 27, 2024
Introducing the “Splatometer”