CXL - A lot of media buyers. Few marketers.

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Ultimate test for a marketer?

Monday, October 3, 2022

Alternate text Ecommerce is the proving ground for marketers. If you can make it in ecommerce marketing, you can make it anywhere. Marketers in other industries own vanity metrics, lead generation, and

'Me too' messaging

Thursday, September 29, 2022

...and how to avoid it ‌ ‌ ‌ Your host today is Peep Laja, Founder at CXL Banner blindness. Ad fatigue. Known established concepts. The same is true for messaging. If you use words that everyone else

Slide into your ideal customer DMs

Thursday, September 22, 2022

...without ugly sales outreach ‌ ‌ ‌ Your host today is Peep Laja, Founder at CXL Make a content-led ABM list. ~100-200 companies who should be your customers. Invite relevant folks from those

Secret to all growth

Thursday, September 15, 2022

...is not that one webinar ‌ ‌ ‌ Your host today is Ognjen Bošković, Growth Lead at CXL Over time, I developed some heavy resistance to one-off marketing initiatives. Let's do a webinar? No.

Making big bets > minor optimizations

Thursday, September 8, 2022

Your host today is Peep Laja, Founder at CXL Back in 2011, I had to make a choice - whether to kill my SaaS company or to keep going. If the business is obviously failing (or the opposite), it's

The 20 Minute Productivity Plan begins in an hour

Thursday, December 1, 2022

Design a productivity system to work smarter ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

Your CEO wants you to do more with less

Thursday, December 1, 2022

Here's how to actually do it. As we inch closer to 2023, companies across all industries are communicating the same internal message: “We need to do more with less.” L&D teams are no exception,

3-2-1: The last 30 days of the year, the power of thoughts, and certainty

Thursday, December 1, 2022

3 ideas, 2 quotes, and 1 question to consider this week. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

Now I Know: The Best Medicine is... A Room With A View?

Thursday, December 1, 2022

What you see may be if you get better View this email in your browser · Missed one? Visit the Archives Please, please, please do not take this as medical advice. In fact, never take medical advice from

This is goodbye…

Thursday, December 1, 2022

This will be the final edition of this newsletter. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

Blocking time to write | #82

Thursday, December 1, 2022

Challenging myself before 2023 starts ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

Gray matter needs a break

Thursday, December 1, 2022

Your host today is Merritt Aho, CEO at CXL An immutable law of speed in execution is focus. I've read 4 books so far this year about fast execution and each one has emphasized the importance of

Email Yourself From a Google Sheet

Thursday, December 1, 2022

Learn how to email yourself a cell of data from a Google Sheet every single day. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

🧙‍♂️ Paid Sponsorships with Citizens Bank, Particle, Bingo Wild, Softsoap, Ling Ling, Adapt Naturals + many more [December 1]

Thursday, December 1, 2022

PLUS why your pitches must be THEM-focused (it's not about YOU) ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

Diana Larsen: The Agile Fluency® Model — Hands-on Agile 46

Thursday, December 1, 2022

Learn how Teams Advance to Become more Agile ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌