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SEO vs. Social Media: These are the 9 big differences [Infographic]

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After many years of promoting content in both channels, we’ve noticed what works where.

Today we have a simple diagram that breaks down the differences between these two super popular content promotion platforms.

Actually, they’re not just different. They’re opposites.

Think about it:
  • Search users are busy. Social users are bored.
  • Search users are typing. Social users are tapping.
  • Search loves long-form text. Social loves short-form video.
  • Search visibility is slow. Social visibility is instant.

This is just the beginning of our breakdown. Here’s a quick preview of the infographic:
Understanding this is key for any content strategist. Once you get the hang of it, you can look at any topic, any headline or even any product and quickly know where it is likely to perform best.

Useful? Check it out!

Yes, please show me the SEO vs. Social Media breakdown! →
 
 
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Orbit's upcoming (and final) webinar of 2022

12/14 at 5pm CT: LIVE Reviews: Webpages, Keywords and Content

Let’s finish the year strong with a workshop-style Wine & Webinar.

We’re setting aside the slides and going LIVE with realtime reviews and discussion. If you'd like to submit your site for review, click reply and I'll add you to the list.

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SEO vs. Social Media: What works best in which channel? [Infographic]

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