How social platforms changed digital marketing in 2022
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Here are the 2022 global media rankings by ad spend: Google, Facebook remain dominant -- Alibaba, ByteDance in the mix
Tuesday, December 13, 2022
Despite the headlines, emergent players such as Apple and Microsoft still trail the triopoly and China's digital giants. December 13, 2022 Here are the 2022 global media rankings by ad spend:
Report: The future of shopping
Monday, December 5, 2022
Consumers are defining the future of shopping, and successful brands are offering relevancy, convenience and seamless experiences to the shoppers that love their products. Consumers are changing how
WTF is the difference between in-stream and out-stream video ads?
Monday, December 5, 2022
In August, the IAB Tech Lab issued guidelines that introduced a new distinguishing characteristic that separates in-stream and out-stream video ads December 05, 2022 WTF is the difference between in-
Why PMG’s Nike win doesn't seem all that unusual for the indie media agency
Friday, December 2, 2022
The Texas-based independent agency continues to grow its roster of clients after landing Nike's media AOR business for North America. December 02, 2022 Why PMG's Nike win doesn't seem all
Advertisers are seeking new and improved benchmarks
Thursday, December 1, 2022
For decades, advertisers have utilized comparative norms to benchmark the effectiveness of their advertising. However, as channels proliferate and KPIs evolve, these benchmarks have developed blind
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Tuesday, March 11, 2025
Hey Reader, Are you a Canadian? No? Well, you should never skip a single line on an EcomCrew email but this is one exception and you can continue with your day. Yes? Then congratulations on hitting the
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Tuesday, March 11, 2025
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Tuesday, March 11, 2025
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Tuesday, March 11, 2025
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Tuesday, March 11, 2025
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Tuesday, March 11, 2025
Here's a surefire way to fall behind your competition: Declare SEO as dead and stop optimizing your content. Sure, the strategies that worked five years ago may not work today, but businesses that
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Tuesday, March 11, 2025
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Tuesday, March 11, 2025
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