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Despite a surge in Super Bowl ad dollars, Twitter's ad rehab is a work in progress

Monday, February 13, 2023

Advertising on Twitter (at least for now) is a low stakes investment for marketers. Nevertheless, many of them still aren't completely sold on spending their ad dollars there again. February 13,

Economic downturn ups the ante for major Super Bowl advertisers General Motor, AB InBev, Netflix

Friday, February 10, 2023

Marketers don't have the same enthusiasm to spend big on ads around the game like they have done in the past. February 10, 2023 Economic downturn ups the ante for Super Bowl advertisers Marketers

Media agencies' influence over programmatic is growing

Thursday, February 2, 2023

Also: YouTube Shorts splashes the cash ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

The marketer’s guide to targeting post-cookies

Wednesday, February 1, 2023

For marketers, relying solely on first-party data is an unrealistic tactic, even as third-party cookies become obsolete. On top of being more difficult to obtain, first-party data doesn't always

Advertisers find fewer reasons to spend on Snapchat

Wednesday, February 1, 2023

Also: Publishers' private programmatic bright spot ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

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Brain Food: Obsessed

Sunday, November 17, 2024

FS | BRAIN FOOD November 17, 2024 | #603 | read on fs.blog | Free Version Welcome to Brain Food, a weekly newsletter full of timeless ideas and insights you can use in life and work. Tiny Thoughts *

Recruiting Brainfood - Issue 423

Sunday, November 17, 2024

Global Power 150 Women in Staffing, Levelling up in Cities, 1 x brilliant essay on the difference between RPA and AI Agents and inevitably some chat on the US Department of Government Efficiency... ͏ ͏

Drawbacks & competition increase conversions

Sunday, November 17, 2024

We asked you if you'd like to see a mature company that offers quality product sourcing from vetted USA and Canadian suppliers that's built exclusively for dropshippers and ecom store owners.

The Fed locked us out of the housing market, Satoshi gave us a new set of keys.

Saturday, November 16, 2024

To investors, ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏

LUC #67: Unpacking Containerization: Transforming Software Development and Deployment

Saturday, November 16, 2024

Plus, API gateway vs load balancer, principles of OOP, and tokenization explained ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

Inside Perplexity AI’s Unicorn Journey: from $500M to $9B in a Year

Saturday, November 16, 2024

How Perplexity AI is rewriting the rules of online search – one controversy at a time ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

The best tools to streamline your email marketing efforts

Saturday, November 16, 2024

Email drives more high-intent traffic than any other marketing strategy. But as your list grows, you're going to need some software support to streamline your campaigns. The perfect tool depends on

PE's tide finally turns

Saturday, November 16, 2024

Also: VC activity in healthcare IT is stuck in a rut; VC among the lower-performing private capital strategies in Q2; Take our private credit survey. Read online | Don't want to receive these

'Tackle the Things That Scare You the Most'

Saturday, November 16, 2024

We spoke with the co-founder and COO of EXP, Yanek Brinkmann, about the importance of personal branding, fostering authentic leadership, and the mindset that drives high performance. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

$150K MRR | 400K Users | 4 Years - Simple Form Builder

Saturday, November 16, 2024

+ I want to feature you ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌