Why some publishers see less profit from Snapchat content
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What are Microsoft's intentions for ChatGPT-powered Bing?
Friday, February 17, 2023
Also: Checking in on SSP consolidation
The state of social media video marketing
Friday, February 17, 2023
With a significant amount of people's screen time devoted to social media, marketing teams are increasing their advertising spend across the platforms. And, as video continues to both serve as an
Podcast ad buyers hesitate to spend through DSPs
Tuesday, February 14, 2023
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Monday, February 13, 2023
Publishers: How are you deploying commerce content? Commerce content has become an effective business model for publishers and a prevalent form of content that consumers trust — often referred to as
Despite a surge in Super Bowl ad dollars, Twitter's ad rehab is a work in progress
Monday, February 13, 2023
Advertising on Twitter (at least for now) is a low stakes investment for marketers. Nevertheless, many of them still aren't completely sold on spending their ad dollars there again. February 13,
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