Trevor McKendrick - Be in first person

Good luck this week

Trevor

Internet storytelling favors first person (tweet)

Good tweet:

“Whether it’s on YouTube, blogs, socials, etc., internet storytelling favors first person ‘I made/did/think this’ over the third person ‘look at what these other people are making/doing/thinking’ that’s common in broadcast media.”

Race & the Declining Lifetime Risk of Imprisonment (article)

Good news

Great list of questions to ask in an interview (twitter thread)

Specifically for PMs, but I like them because they reveal how somebody thinks.

First one is "Describe a product you worked on that didn't succeed as you hoped”

The Biggest Bluff (book)

A journalist becomes a professional poker player in less than a year and ends up winning a major tournament.

Fun fact: did you know the guy who just won the World Series of Poker’s Main Event is a Lambda School/BloomTech grad? Congrats to Daniel Weinman!

Share the newsletter…

Here’s a link to today’s newsletter: https://ckarchive.com/b/k0umh6hd6dq96alh7

Sign up for the newsletter…

If you got this from a friend, you can sign up to get the newsletter for free every Monday morning here



Older messages

Help progress, build an audience

Monday, July 17, 2023

Hi all, let's have an amazing week. Trevor The fraudster Uri Geller gets a pass from the NYT because of… time? (article) I hate everything about this article. Uri was & is a liar… he would do

How to drop out

Monday, July 10, 2023

“How are things? How's life?” “Living the dream!” Trevor How to drop out (article) Famous article by Ran Prieur on, more or less, how to drop out of society by decreasing the amount of money you

Villains Act, Heroes React

Monday, July 3, 2023

Just got back from a wonderful few days off, glad to be back at it. Have a great week. Trevor How To Do Great Work (article) Paul Graham spent about 10 months writing this, mandatory reading if you

Tell stories

Monday, June 26, 2023

It's gonna be a great week! Trevor If you can't tell a story about it, it isn't real (article) People will not remember your thing unless it's connected to a narrative. Work on these

How to have better conversations

Tuesday, June 20, 2023

Let's make it a great week. Trevor Why I read writers' diaries (tweet) Pictures of famous writers' diaries commenting on how little they were writing. 21-year-old student pilot lands her

You Might Also Like

10 Must-Read SEO Guides

Tuesday, January 7, 2025

Hi Reader, In 2024, our blog saw 44 posts and almost 1200000 reads. Just in case you've missed a few updates, here are the top 10 SEO guides that your SEO peers read & liked in 2024. TOP 3 BLOG

Webinar: B2B Demand Generation in 2025

Tuesday, January 7, 2025

With Tycho Luitjen ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏

Building Your Art Collection in 2025: What to Look For

Tuesday, January 7, 2025

Your weekly 5-minute read with timeless ideas on art and creativity intersecting with business and life͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌

It’s The Andy Warhol Lottery, But You Don’t Know If You Won

Tuesday, January 7, 2025

You have a 0.1% chance, but everyone is a winner. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

How a multi-million single-SKU business works with Mike Feldstein

Tuesday, January 7, 2025

​Mike Feldstein started off in the Floods, Fire, Mold Removal, Disaster Chasing business, and currently is a huge seller of indoor air purifiers that look like a giant Alexa device. We did a pod about

🧙‍♂️ Quick Survey = $1,000 for Your Merch Store 🎯

Tuesday, January 7, 2025

Last chance ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏

• Book Promo Subscription  Svc• Set It & Forget It • Tweets & FB Posts •

Tuesday, January 7, 2025

Two Months Free w/ Annual Social Media Plans ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ Enable Images BANNER IMAGE Subscribe to a ContentMo Book Promotion Affordable Monthly Social Media Plan

A Marriage That I Can Get Behind

Monday, January 6, 2025

Nothing will improve the red sauce dishes coming out of your home kitchen more than learning about marriage. ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏

Dark UX Patterns Are Hurting Your Brand

Monday, January 6, 2025

Increase Web Conversions Without Manipulation Techniques ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏

How to Get a Good Grade in Ninja School

Monday, January 6, 2025

You don't have to write much, but you have to do it in secret. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌