Herbert LuiSep 1
Mailbrew Marketing Weekly - Marketing Weekly #143
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Sunday September, 2023
👋 Good day!
Here's your weekly marketing brew. ☕️
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Blogs
To Increase the Value of Your Work, Contextualize It Purposefully
7 Lead Magnets You Can Create in An Afternoon to Multiply Your Email Subscribers
Alberto Cabas VidaniAug 31
How The Use of Emotion Can Determine Marketing Success
Ash JurbergAug 31
Van Leeuwen and the art of not advertising.
Michelle WilesAug 31
Exposing the Dirty Tactics of Fitness Influencer Marketing
Emma Colsey-NichollsAug 29
This Creator Grew to 20k+ YouTube Subscribers – Then She Started From Scratch
Tamilore OladipoAug 31
In this article, Aprilynne Alter shares her creator journey so far, including a sharp pivot, what it took to leave that audience behind, and advice for creators in similar situations.
Schema Markup: What It Is & How to Implement It
Chris HainesSep 1
Here’s a basic example of what the code can look like: <script type="application/ld+json"> { "@context": "http://schema.org/", "@type": "Movie", "name": "Barbie", "dateCreated": "2023-07-21", "image": "https://m.media-amazon.com/images/M/MV5BOWIwZGY0OTYtZjUzYy00NzRmLTg5YzgtYWMzNWQ0MmZiY2MwXkEyXkFqcGdeQXVyMTUzMTg2ODkz._V1_.jpg", "director": { "@type": "Person", "name": "Greta Gerwig", "birthDate": "1983-08-04" } } </script> You can see that,…
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We Analyzed Millions of ChatGPT User Sessions: Visits are Down 29% since May, Programming Assistance is 30% of Use
Rand FishkinAug 30
Generative AI, and ChatGPT in particular have been catnip to the tech press, the mainstream media, and the conversations of professionals in nearly every field. How is it going to disrupt your work?! Will AI replace you? Are Hollywood writers, real estate agents, dog walkers, and anesthesiologists even useful anymore? …
User Behavior and SEO: A Deep Dive
Backlinko TeamAug 30
Understanding how users interact with your site is vital for your SEO efforts. But how do you keep track of this? And how can you positively impact user behavior on your site? In this guide, I’m going to take you through the most important user behavior metrics. I’ll tell you: …
How to Improve Your Blog Conversion Rate (Based On 100s of Blog Posts)
Devesh KhanalAug 29
Learn the two key actions that, based on our experience, have the highest impact on improving blog conversion rates.
Newsletters
Set The Tone
Shannon SankeyAug 31
ChatGPT prompts, benchmarks, political ads, and more.
The post Set The Tone appeared first on Carney.
Podcasts
The Art Of Modern Leadership
In this episode of the Duct Tape Marketing Podcast, I interview Kirstin Ferguson. She is Australia’s most prominent leadership expert and a highly experienced business leader in her own right. Her upcoming best-seller book: HEAD & HEART: The Art of Modern Leadership is a practical guide for every modern leader. …
Everything You Missed This Season: A Recap Of The Absolute Gold 18 Ecommerce Experts Shared #611
On this season of Ecommerce Marketing School, Val chatted with 18 experts about everything from top performing emails, to using holidays to drive sales, and SO much more. And now that Summer School is officially over, we're taking a short break before jumping straight into BFCM. We'll be breaking …
Rethinking Online Business, Lead Generation, and Digital Products: A Conversation with Steve Chou
In this episode, Tim welcomes Steve Chou, founder of Bumblebee Linens and mywifequitherjob.com, to the show. They discuss the power of digital products and the success Tim has achieved from his course. The conversation sets the stage for an intriguing discussion to come. Give this episode a listen for a …
Louis Gudema on Bullseye Marketing
John Wall and Christopher PennSep 1
In this Marketing Over Coffee: Author Louis Gudema talks about marketing tactics and more importantly, how to prioritize them! Direct Link to File Brought to you by our sponsors: The Mailworks and LinkedIn The second edition of his book Bullseye Marketing: How to Grow Your B2B Business Faster is now …
My Client Just Threw 6 Months Of Work Down The Drain, Love To See It
My client just did the most devious thing I can think of after 6 months of clawing our way up the Google rankings and finally hitting the top 3 he decided maybe it was time to just throw it all away. Well to be fair I should say he didn't …
What's a thing you wished you knew before you got into marketing? Rants welcome.
I'll start: I spent 8 years in agencies, working 20-30% more than anyone else I knew and earning 20-30% less than them. Took me 10 years in the industry to catch up, and while I now earn well with a great work-life-balance, I always wonder if I could have avoided …
The biggest WTF moments in marketing..
Mine is probably spending a ton of money on Meta ads for our B2B SaaS, only to realize all of our leads turned out to be +60 years old senior citizens, who didn’t even know they signed up. Apparently targeting was kept broad to allow the algo to optimize for …
Marketing Jobs on the Swipe Files Job Board →
Thanks for reading!
Have a great week. 🤓
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Older messages
Marketing Weekly #142
Sunday, August 27, 2023
Better Marketing Is Under New Editorship: Boosts, Launch Party, and More • How to Find Freelance Writing Jobs: Methods That Work in 2023 • Demand generation vs lead generation: Do you need both? • 5
Marketing Weekly #141
Sunday, August 20, 2023
How to Transform Generic ChatGPT Outputs into Quality Content with “Seed Prompting” • Elon Musk's X — 3 Things to Know About The “Everything” Platform • How to Sell Yourself Online When You Hate
Marketing Weekly #140
Monday, August 14, 2023
How to Succeed as a Freelancer When the Money Drops • Your AZ Guide to Creating a Brilliant Marketing Strategy • 8 Best Copywriting Courses To Add More Zeros To Your Income • How We Run Performance
Marketing Weekly #139
Sunday, August 6, 2023
Meta launches Threads: A Twitter Clone or the Next Big Thing in Social Media? • 3 Strategies Creators Can Steal From Meta's Uber-Successful Threads Launch • How to Make Money Writing Emails – Path
Marketing Weekly #138
Sunday, July 30, 2023
8 Thought Leadership Examples to Demonstrate Your Expertise • How to Create a Writing Portfolio That Clients Love • Ask Buffer: How to Create High Quality Content • SEO Community Spotlight: Raleigh • 5
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