Christopher KokoskiSep 22
Mailbrew Marketing Weekly - Marketing Weekly #146
24
Sunday September, 2023
👋 Good day!
Here's your weekly marketing brew. ☕️
⚡️ Powered by Mailbrew • Brought to you by Corey of Swipe Files
Blogs
This Is Exactly How I Rank Three Times for the Same Keyword
How My Yarn Company Earned $2.5 Million from Martha Stewart’s Prison Release
Ilana RabinowitzSep 20
On-Page Optimization: A Top Agency’s Guide to Publishing Content for SEO
Aleks StoyanovSep 20
What’s worse — no traffic or traffic with no conversions? No matter the answer, you lose. That’s why one of...
The post On-Page Optimization: A Top Agency’s Guide to Publishing Content for SEO appeared first on Copyblogger.
Copywriting for Startups: 7 Lessons To Drive Conversions
Jessica NoelSep 21
In the competitive startup landscape, effective copywriting is your secret weapon for driving conversions. With strategic word choice (based on voice of customer data) and a clear understanding of your target audience, you can craft copy that not only grabs attention but actively encourages action, steering your business towards a …
He’s Been A Creator For More Than A Decade – Here Are His Top Lessons
Tamilore OladipoSep 21
In this interview, Matt Ragland shares his thoughts and advice about content creation and social media from his decade-long career as a creator.
Dear BrightonSEO, You’ve Come a Long Way, Baby
Chris HainesSep 22
Here’s my breakdown of September’s event and why I think it’s come a long way since its humble beginnings in a room above a pub. OK, I know what you’re thinking: The U.K. is not the first place you think…
Read more ›
The 3 Big Problems with Asking “How Did You Hear About Us?” | 5-Minute Whiteboard
Rand FishkinSep 20
Marketing attribution is dying. Ad blockers. Privacy laws. The death of third-party cookies. Keyword (not provided). Dark social. It’s an attribution-trained marketer’s nightmare. Knowing which channels and tactics truly had an influence on every sale is next to impossible. Unfortunately, many folks think the remedy lies in a simple survey …
Don’t Build It, Yet: How Content Can Validate Your Next Product Idea
Gareth DaviesSep 14
Gareth Davies is the content lead at Parabol, an online Agile meeting tool. He explains how they’ve pioneered a unique approach to product development called “content-led product.” As a content marketer, you might think your job is crafting stories to attract customers to your product. But your skills, insights, and …
Newsletters
📷 Ring: Boring can be good
Ali AbouelattaSep 22
Hello Friends 👋🏾, I recently came across this mind-boggling experiment that Ring recently ran. Which design do you think did better? — The answer is B Turns out the super cool immersive video was distracting people from creating accounts. This reminds me of another experiment that
Fall, Ya’ll 🍁
Shannon SankeySep 22
PSLs, Gen X, and cider mimosas.
The post Fall, Ya’ll 🍁 appeared first on Carney.
Podcasts
To Niche or Not to Niche: The Pitfalls of Over-Specialization
In the world of marketing, focusing on a niche can be both advantageous and limiting. While specialization can bring efficiencies and higher value to clients, it also leads to increased competition and the risk of being overshadowed by template-driven solutions. Learn how to transition from being tacticians to orchestrators, and …
BFCM Email Tips You Can Try Out NOW (Lessons From 2 Email Marketing Geeks) #615
We're getting into the biggest email season of the year. And on this episode of Ecommerce Marketing School, Val chats with longtime friend (and fellow email expert) about what they learned at Litmus Live. It's a 2-day conference all about email marketing. And they're breaking down tips and tricks …
Eddy Quan: "99% of People Don't Know This Twitter Hack"
In this episode, the Tim interviews Eddy, who shares his experience with Copyblogger and how it impacted his life. They discuss the value of Copyblogger as a resource for learning about online business and copywriting. They also discuss the significance of studying human behavior for success on social media, like …
iOS 17 Is Coming To Break All Your Tracking!
John Wall and Christopher PennSep 21
In this Marketing Over Coffee: Learn about Pumpkin Spice, AI Productivity, Holiday Forecasts and More!! Direct Link to File Brought to you by our sponsors: The Mailworks and LinkedIn The Trio of Terror Returns: Pumpkin Spice, Black Friday and Cyber Monday Gartner says Inclusivity and ESG (environmental, social and governance) …
What is with the hyperfocused marketing roles?
So I have 7 years experience as a marketing generalist. Anything from copywriting, graphic design, marketing operations, video, and email marketing. I’ve recently re-entered the job market and I’m having a hell of a hard time even finding a job.
Every single new role I see is a hyper-specialized single …
Content marketers: do you ever feel like your job is meaningless?
I honestly struggle to see the point of what I do sometimes.
I am in B2B marketing as mostly a content writer and copywriter. Sometimes I do product/service marketing.
And when I look at the engagement my company gets on social media, the views, and conversions on our website, it's …
Just graduated and I’m really disappointed at the pay I’m seeing on most listings.
Granted, I never expected to get exceptionally wealthy from this career path. I have always had a natural affinity to graphic design and content creation, and I was excited to enter a field where I knew my work would be enjoyable to me. I’ve been making logos and promotional materials …
Marketing Jobs on the Swipe Files Job Board →
Thanks for reading!
Have a great week. 🤓
⚡️ Powered by Mailbrew • Brought to you by Corey of Swipe Files
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