Mailbrew Marketing Weekly - Marketing Weekly #154

An SEO Bombshell: ‘Goog Enough’ and the Branding Era • How I achieved 50% More Conversion Rate by Using FOMO Responsibly • This 3 Step Process Got Me a Featured Snippet in 17 Days • How Do You Apply Successful Free Marketing Strategies on Facebook? • Want Marketing That Resonates? Address The Elephant in the Room • 9 Content Marketing Metrics To Measure Your Strategy’s ROI • I Tried X Premium (Twitter Blue) for 3 Months — Here’s What Happened • Shotgun or Sniper? Choose Your SEO Outreach Tactic • Content Creation Process: How to Produce Unique Content • 📖 How to write CTA copy (for paywalls)
19
Sunday November, 2023

👋 Good day!

Here's your weekly marketing brew. ☕️

⚡️ Powered by Mailbrew • Brought to you by Corey of Swipe Files


Blogs

9 Content Marketing Metrics To Measure Your Strategy’s ROI
Tim StoddartNov 17

The ROI of content marketing is notoriously difficult to measure because the customer journey is usually very complex.  Even if...

The post 9 Content Marketing Metrics To Measure Your Strategy’s ROI appeared first on Copyblogger.

I Tried X Premium (Twitter Blue) for 3 Months — Here’s What Happened
Tamilore OladipoNov 16
In this article, I assess how X Premium affected the performance of my posts and whether it's worth it.
Shotgun or Sniper? Choose Your SEO Outreach Tactic
Chris HainesNov 16
Links are a major Google ranking factor. Even if they weren’t, a link from a popular website back to yours would send visitors to your site—and make your company and brand look good. But high-quality backlinks don’t build themselves—you need
Read more ›
Content Creation Process: How to Produce Unique Content
Cameron BrownNov 13
Learn why the typical content creation process produces lackluster content and how to fix it.

Newsletters

📖 How to write CTA copy (for paywalls)
Ali AbouelattaNov 13
A deep dive into the CTA copy for the top 100+ apps on the App Store
Friday Before Black Friday
Shannon SankeyNov 17

...how does that make you feel?

The post Friday Before Black Friday appeared first on Carney.


Podcasts

Fortifying Profits: Strategies to Shield Your Business from Embezzlement
John JantschNov 16
In this episode of the Duct Tape Marketing Podcast, I interviewed Todd Rammler, president and founder of Michigan CFO Associates. With his extensive experience in financial management, Todd is a leading expert in implementing strategies to protect small businesses from embezzlement while enhancing their profitability. Key Takeaways: Amidst the challenging …
How To Lead With Empathy This Holiday Season (With Feastables' Jess Cervellon) #629

Jess Cervellon is the VP of Customer Experience at Feastables. So she knows a thing or two about creating a memorable experience. And on today's episode of Ecommerce Marketing School, she's sharing how to lead with empathy both internally and externally this holiday season. Because if your internal teams …

Yong-Soo Chung: How to Build a Personal Holding Company
podcasters.spotify.comCopyblogger Media LLCNov 14

In this podcast episode, Tim interviews Yong-Soo Chung about the concept of building a personal holding company. They discuss how a personal holding companies involve turning hobbies into projects and eventually businesses.

The concept is similar to a lifestyle business, where individuals can have multiple businesses based on their interests. …

Dan Ariely Talks About Misbelief
John Wall and Christopher PennNov 17

In this Marketing Over Coffee: Professor Ariely talks about what makes rational people believe irrational things Direct Link to File Brought to you by our sponsor: Miro Buy a copy of Misbelief now Unlike his previous works that started with research, this was sparked by personal experience Starting with stress …


I run an AI tools directory. Here's my thoughts on the top AI tools for marketers, and how you can incorporate them effectively into your strategy

I run an AI tools directory and I've tested and curated a list of over 1000 AI tools, a grand total of 135 of which are directly related to digital marketing. Note- I'm not going to go over any AI copywriting tools, as these are quite common at this point. …

I've been a solo marketer for the last 7 years with a $0 budget. Here's my journey

Just wanted to share my journey and what I've learnt from being employed at a company that has grown from $100k ARR - $1.5M ARR during this time. There seems to be a lot of us solo marketers here, so I hope this could help a person or two.
So …

The job search is absolutely brutal.

I think the time of year has a big impact but holy shit. I graduated last year, have two internships, currently working as more of a marketing manager roll at a start up, but unfortunately getting laid off due to a big financial hit they took. (I'll still be doing …



Marketing Jobs on the Swipe Files Job Board →


Twitter

Twitter's recent changes have required us to disable Twitter sources. We're looking at bringing it back, let us know Twitter is important to you

Thanks for reading!

Have a great week. 🤓


⚡️ Powered by Mailbrew • Brought to you by Corey of Swipe Files

Older messages

Marketing Weekly #153

Sunday, November 12, 2023

Improve Your Content Marketing With TOFU - MOFU -BOFU Approach. • Gmail and Yahoo's New Updates Could End Many Newsletters • Case Study: Barnes And Noble Finds Success In Breaking Branding Rules •

Marketing Weekly #152

Sunday, November 5, 2023

The Simple Steps That Pushed Our Newsletter Open Rate Over 50% • Anatomy of a Successful Low-Ticket Membership Mini-Launch • This Newsletter Format Might Help You Ditch Your Fear and Finally Start Your

Marketing Weekly #151

Sunday, October 29, 2023

How I Published 450 Videos and Got 2+ Million Views on YouTube (Despite Crippling Shyness) • I Generated 205 Leads For A Client In 41 Days — Here's How I Did It • Why Are So Many DTC Brands Using

Marketing Weekly #150

Sunday, October 22, 2023

How Nespresso is Fooling You With It's Mischievous Marketing • Three Clients Revamped Websites. It Tanked Their Traffic. Here's Why • Content Marketing Lessons from Your Gmail Inbox • Three

Marketing Weekly #149

Thursday, October 19, 2023

ChatGPT Helped Me Sell Out My Notion Template Beta Spots. Here's How. • How to Stand Out as a Marketer in the Era of Generic AI Marketing? • The Man Behind Dale Carnegie's Success:

You Might Also Like

🔮 $320B investments by Meta, Amazon, & Google!

Friday, February 14, 2025

🧠 AI is exploding already! ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

✍🏼 Why founders are using Playbookz

Friday, February 14, 2025

Busy founders are using Playbookz build ultra profitable personal brands ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

Is AI going to help or hurt your SEO?

Friday, February 14, 2025

Everyone is talking about how AI is changing SEO, but what you should be asking is how you can change your SEO game with AI. Join me and my team on Tuesday, February 18, for a live webinar where we

Our marketing playbook revealed

Friday, February 14, 2025

Today's Guide to the Marketing Jungle from Social Media Examiner... Presented by social-media-marketing-world-logo It's National Cribbage Day, Reader... Don't get skunked! In today's

Connect one-on-one with programmatic marketing leaders

Friday, February 14, 2025

Enhanced networking at Digiday events ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

Outsmart Your SaaS Competitors with These SEO Strategies 🚀

Friday, February 14, 2025

SEO Tip #76 ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

Temu and Shein's Dominance Is Over [Roundup]

Friday, February 14, 2025

Hey Reader, Is the removal of the de minimis threshold a win for e-commerce sellers? With Chinese marketplaces like Shein and Temu taking advantage of this threshold, does the removal mean consumers

"Agencies are dying."

Friday, February 14, 2025

What this means for your agency and how to navigate the shift ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ 

Is GEO replacing SEO?

Friday, February 14, 2025

Generative Engine Optimization (GEO) is here, and Search Engine Optimization (SEO) is under threat. But what is GEO? What does it involve? And what is in store for businesses that rely on SEO to drive

🌁#87: Why DeepResearch Should Be Your New Hire

Friday, February 14, 2025

– this new agent from OpenAI is mind blowing and – I can't believe I say that – worth $200/month ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌