GrowthHackingIdea - 100x more traffic (super simple hack)
MedieJobb.info ran their advertising on Facebook but 2 of their campaigns were stuck. They generated very low amounts of traffic.
After they did this super simple trick - their traffic all of a sudden skyrocketed by 100 times.
What did they do?
They simply duplicated their campaigns without changing anything.
That's it?
Yes.
They replicated this trick with other campaigns and it worked all the time. Moreover - average CPCs on the duplicated campaign were 50% lower than the average for the account.
But why?
That's because Facebook calculates eCPM based on first 1,000 impressions. With such low amount of impressions, a result is very often not statistically significant - and the price calculation looks like gambling. If your campaign failed, start gambling again to win a better price :).
Source: www.adngin.com

Charlie Patel ;)
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