GrowthHackingIdea - The 8 Golden Rules of Shareability

BuzzFeed was created in 2006. Their #1 acquisition strategy is virality/ shareability - this is my favorite part in growth hacking too :).
Now they have more than 200M monthly unique visitors, 75% of those come from social platforms.

Here's a list of The Golden Rules of Shareability that every BuzzFeed editor receives:
1. Don't use tricks.
2. People don't like to feel stupid…
3. Be yourself.
4. Content should reflect your own identity, not anyone else’s…
5. Make content you would be proud to share…
6. Experiment
7. Have a heart – You can be too clever, and focus on IQ instead of EQ
8. Ask: is this a compelling human story?

Source: www.wired.co.uk


Cheers,
Charlie Patel ;)



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