Shopify Dispatch Issue #434 - Shop Pay for all, Own your own event

Issue #434 - January 17th, 2024

Experience the Magic of Shop Pay

Shopify is now offering Shop Pay to non-Shopify stores (mostly enterprise stores). If this is successful, it could mean more features developed into Shop Pay and that marketplace.

Chili Bowl

Kevin Hillstrom writes about why you want to own your own event instead of competing on Prime Day, Cyber Monday, etc.

Start noticing seasonal spikes in customer behavior

Cohort reports let you detect seasonal spikes as well as long-term retention cycles. Repeat Customer Insights can automatically create cohorts for your Shopify store, going back to your very first order.

My articles this week

Prove yourself to your customer

Don't try to fix situations

Important customer behavior metrics for Shopify stores

Advice on how to actually IMPROVE your metrics

Eric Davis

Older messages

Shopify Dispatch Issue #433 - Organic traffic decrease, Shop channel pre-installed

Friday, January 12, 2024

​ Issue #433 - January 10th, 2024 Traffic tanked, now what? Ilana Davis shares how to analyze an organic traffic decrease and what you can do to fix it. Shop channel now pre-installed for new merchants

Shopify Dispatch Issue #432 - Amazon tax

Wednesday, January 3, 2024

​ Issue #432 - January 3rd, 2024 $19.99 on Your Website, or $15.99 on Amazon? Same Product Kevin Hillstrom writes about the Amazon price tradeoff (the Amazon tax) some brands have to pay. Start

Shopify Dispatch Issue #431 - SEO spiders, Ecommerce taxes

Wednesday, December 27, 2023

​ Issue #431 - December 27th, 2023 Have you ever watched a spider? Ilana Davis writes about SEO spiders and why worrying them might be a waste of time. Boxing Day Kevin Hillstrom writes about how

Shopify Dispatch Issue #430 - Merchandising, Find 404 pages

Wednesday, December 20, 2023

​ Issue #430 - December 20th, 2023 Happy holidays to everyone reading this. I hope your 2023 has been everything you hoped it would be. Just Like Sports Kevin Hillstrom compares sports teams and

Shopify Dispatch Issue #429 - Website name in SEO results, Late shoppers

Friday, December 15, 2023

​ Issue #429 - December 13th, 2023 Showing site name in search results Ilana Davis describes a new Google result update where the website now has control over the website name shown in the search

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