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Here’s this week’s list of rapidly trending topics, insights and analysis.

Topic #1

Snail Mucin Eye Cream

Snail mucin eye cream contains snail mucin (a slime-like bodily secretion produced by snails).

The compound nourishes the delicate skin around the eyes, reducing fine lines and wrinkles while promoting skin cell regeneration.

One brand seeing growing demand for their snail mucin eye cream is COSRX.

Searches for COSRX’s snail mucin eye cream have grown by 186% over the past year.

COSRX’s eye cream generates approximately $325K/month on Amazon.

What's Next

Snail mucin eye cream is part of the Snail Mucin Skincare meta trend.

Snail mucin is rich in hyaluronic acid, glycolic acid, elastin, and peptides. These properties mean that the compound helps hydrate, regenerate and soothe skin.

Here are a few trending snail mucin-based skincare products:

Snail mucin mask allows the mucin to penetrate deeply and deliver its nourishing and hydrating properties.

Snail mucin serum is typically a lightweight, gel-like formula that is easily absorbed by the skin.

Snail mucin face cream provides a protective barrier on the skin's surface.

Topic #2

Deodorant Stone

Deodorant stones are natural alternatives to traditional deodorants and antiperspirants.

They’re typically made from a mineral crystal called potassium alum (also known as potassium aluminum sulfate).

Unlike traditional antiperspirants, deodorant stones do not contain synthetic fragrances or aluminum.

Deodorant stones have grown primarily due to TikTok.

However, interest in this product category is also due to the brand Salt & Stone.

Searches for Salt & Stone’s deodorant stone have grown by 400% over the past five years.

What's Next

Deodorant stones are part of the Zero-Waste Deodorant meta trend.

Research highlights sustainability and waste concerns as two of the top trends that will define the deodorant industry over the next few years.

This is because the deodorant industry produces around 15 million pounds of plastic waste yearly.

And consumers are becoming more aware of deodorant’s environmental impact.

In fact, 64% of personal care consumers consider sustainability a factor in their purchasing decisions.

Which is why several brands are launching zero-waste deodorants.

Lume and Wild are trending brands selling zero-waste deodorants.

Topic #3

Stack AI

Stack AI is a no-code AI app development tool.

Specifically, it’s designed to help businesses incorporate LLMs into their existing software.

For example, Stack AI can be used to incorporate an LLM into a company’s chatbot.

According to the startup, Stack AI is used by over 100 organizations.

Stack AI has raised $500K in funding.

What's Next

Stack AI is part of the Enterprise Generative AI meta trend.

We’re seeing growing demand for generative AI tools designed for enterprise use.

Search volume for “enterprise generative AI” has grown by 2000% over the past 24 months.

Here are a few trending platforms in this space:

Native AI allows businesses to create digital twins of their customer base.

WellSaid Labs is a text-to-speech platform that’s primarily used to create training and compliance videos.

One AI is a library of NLP models for corporate use cases. The platform can analyze text, audio, and video and transform it into data.

Topic #4

BIAB Nails

BIAB (builder in a bottle) is a nail polish that’s emerging as an alternative to traditional nail gel and shellac.

Gel manicures can cause nail damage over time, whereas shellac only lasts around two weeks.

BIAB addresses both these problems (it doesn’t damage nails and can last for much longer).

BIAB nails have spread largely thanks to Instagram.

The hashtag #BIABnails has over 1.4 million posts on the platform.

What's Next

BIAB nails are part of the Gel Manicure Alternatives meta trend.

Besides concerns around long-term nail damage, if gel-based manicures are not done correctly, they create an entry point for moisture and bacteria.

Which is why many are turning to alternatives, including press-on nails and nail stickers.

Topic #5

Emerging AI Technology
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Topic #6

Fast-Growing Supplement
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Topic #7

Exponential Tech Startup
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Topic #8

New DTC Product Category
(Exploding Topics Pro Only)

Topic #9

Rapidly-Growing Fitness Niche
(Exploding Topics Pro Only)

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Exploding Topics - ET: February 20th 2024

Topic #1

Snail Mucin Eye Cream

What's Next

Topic #2

Deodorant Stone

What's Next

Topic #3

Stack AI

What's Next

Topic #4

BIAB Nails

What's Next

Topic #5

Emerging AI Technology
(Exploding Topics Pro Only)

Topic #6

Fast-Growing Supplement
(Exploding Topics Pro Only)

Topic #7

Exponential Tech Startup
(Exploding Topics Pro Only)

Topic #8

New DTC Product Category
(Exploding Topics Pro Only)

Topic #9

Rapidly-Growing Fitness Niche
(Exploding Topics Pro Only)

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ET: February 13th 2024

ET: February 6th 2024

ET: January 30th 2024

ET: January 23rd 2024

ET: January 16th 2024

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Exploding Topics - ET: February 20th 2024

Topic #1

Snail Mucin Eye Cream

What's Next

Topic #2

Deodorant Stone

What's Next

Topic #3

Stack AI

What's Next

Topic #4

BIAB Nails

What's Next

Topic #5

Emerging AI Technology(Exploding Topics Pro Only)

Topic #6

Fast-Growing Supplement(Exploding Topics Pro Only)

Topic #7

Exponential Tech Startup(Exploding Topics Pro Only)

Topic #8

New DTC Product Category(Exploding Topics Pro Only)

Topic #9

Rapidly-Growing Fitness Niche(Exploding Topics Pro Only)

Older messages

You Might Also Like

Emerging AI Technology
(Exploding Topics Pro Only)

Fast-Growing Supplement
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Exponential Tech Startup
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New DTC Product Category
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Rapidly-Growing Fitness Niche
(Exploding Topics Pro Only)