Marketing Junto - Is Google Too Powerful To Fail?

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I've been wondering this for a while now. But now more than ever, I think there is a slim chance that Google is going to lose a significant amount of market share to Artificial Intelligence and AI search.

Google is trying to get into more public AI, they've been using AI behind the scenes for a while now. But their Gemini system is still... wonky, to say the least.

I can see a world where Bing catches up (maybe not surpassing Google) and is a real threat to Google's dominance. I also see large language models like ChatGPT and Perplexity taking a nice big chunk out of Google's market share too.

There's also the ruling that says that Google is a monopoly. What that will bring about will be interesting to watch the impact of that as well. I'm thinking that the courts will just make Google stop paying for default placement. Breaking up Google over this doesn't seem likely.

In the end I'm excited to see what this new search landscape brings. Especially with AI search on the immediate horizon. SIt's definitely keeping us SEOs on our toes and adjusting (if we're smart).

What's your take? Hit reply and let me know!

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Web Jawn

Automattic launches AI writing tool that aims to make WordPress blogs more readable and succinct | TechCrunch

Automattic, the owner of WordPress.com, has launched a new AI tool designed to help bloggers write more clearly and succinctly.

TechCrunch •Paul Sawers

This could be cool. But also could add to the junk on the Web.

Apple Changes App Store Rules that Violated the EU DMA

After an EU investigation determined that it wasn’t complying with the Digital Markets Act (DMA), Apple made changes to its App Store rules.

Thurrott.com •Paul Thurrott

That didn't take them that long? LOL

Federal judge rules Google violated antitrust law

Google illegally monopolized search and search advertising markets especially by paying $20 billion annually for default search status on iPhones.

Search Engine Land •Anu Adegbola

Another great article about how Google is in violation of antitrust in the US.

Google’s Mixed Messages: Does Googlebot Really “Follow” Links?

Google’s Gary Illyes reveals Googlebot collects links instead of “following” them, contradicting official documentation.

Search Engine Journal •Matt G. Southern

Wow the truth is coming out fast and furious over at Google. A must read.

Instagram Updates Metrics to Focus Creators on Views

For months, IG Chief Adam Mosseri has been working to convince creators that they should stop worrying about their follower count.

Social Media Today •Andrew Hutchinson

And we all know the way to get views is on IG is with Reels. So get videoing.

Snapchat+ Reaches 11M Paying Subscribers

Among the latest wave of paid subscription features from social media platforms, Snapchat+ has been the most successful.

Social Media Today •Andrew Hutchinson

Snapchat is a thing? For the longest time I didn't even know it still existed in an real big form. I was having lunch with a tech buddy of mine and his kids all use Snapchat with their friends. Go figure!

Beyond Reddit and Quora: How Google’s Hidden Gems Update Yielded Explosive Growth In Search Visibility For Many Forums

Glenn Gabe of GSQi explains how Google’s hidden gems update impacted forums heavily beginning in the fall of 2023. Many forums beyond Reddit and Quora surged in search visibility.

The Internet Marketing Driver

Forums are back! People are sick of Web 2.0 Social Media and turning back to Web 1.0-esque Forums!

Elon Musk to pause X’s AI training on some EU data, Ireland says

X will pause training its artificial intelligence chatbot Grok with some European users’ posts, according to Europe’s chief privacy watchdog. The Irish Data Protection Commission (DPC) …

POLITICO •Clothilde Goujard

Wow, Elon is playing nicely in the sandbox? Maybe it's the Irish charm? I wouldn't trust Elon with anything.

Microsoft’s AI Can Be Turned Into an Automated Phishing Machine

Attacks on Microsoft’s Copilot AI allow for answers to be manipulated, data extracted, and security protections bypassed, new research shows.

WIRED •Condé Nast

I fear this is only the beginning of hackers using AI to do evil things.

Instagram is embracing the ‘photo dump’ | TechCrunch

Instagram now lets users to add up to 20 photos or videos to their feed carousels, as the platform embraces the trend of “photo dumps.”

TechCrunch •Aisha Malik

The photo dump is a thing. Instagram see this and is adapting.

Instagram is testing its own take on Snap Maps

Instagram is back to doing what it does best: borrowing from others.

The Verge •Jacob Kastrenakes, The Verge’s executive editor. He has covered tech, policy, and online creators for over a decade.

Again, Snap is getting ripped off by Meta and Instagram. I guess imitation is the biggest form of flattery? 😒

The FCC proposes requiring robocallers to disclose when they’re using AI

Are you AI? You have to tell me if you are.

The Verge

How about we just stop robocallers all together? That's an idea. 😜

OpenAI faces more leadership shake-ups | TechCrunch

OpenAI co-founder John Schulman has left the company for rival AI startup Anthropic. In addition, OpenAI co-founder and president Greg Brockman is taking

TechCrunch •Cody Corrall

We're going to keep seeing a lot of this. As with all technology and business markets, growth means movement of personnel.

Facebook creators have a new way to avoid ‘jail’ | TechCrunch

Facebook creators are being given a new option that will help them avoid jail -- “Facebook jail,” that is -- upon their first violation, and at various

TechCrunch •Sarah Perez

This is a good move. YouTube has done similar things like this.

Google Ads hit by major reporting glitch, exposing competitor data

Competitors’ sensitive information is being exposed to advertisers while key reporting tools and product management features are inaccessible.

Search Engine Land •Anu Adegbola

This is a black eye for Google's ad product.

Is Perplexity AI’s Revenue Share Plan Fair?

Perplexity AI’s publisher revenue share model raises questions about its fairness toward small publishers

Search Engine Journal •Roger Montti

Interesting take. Thoughts?

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That's It For This Week! Keep Rocking It!

-Seth

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