The SaaS Club Newsletter

Hey Reader

Here's a quick round up of what's been going on at SaaS Club:

 In this week's newsletter:

• 🎧 How PushPress hit 8-figures after years of struggles

• 📈 Turn web visitors into valuable leads

• 🚀 Free 7-day email course: Reach $10K MRR faster

• 🤔 5 keys to scaling your SaaS from $100k to $1M ARR

• 📗 An inspiring read for founders and entrepreneurs

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🎧 Podcast

PushPress: From CrossFit Passion to 8-Figure SaaS

Dan Uyemura is the co-founder and CEO of PushPress, a gym management software platform for boutique gym owners.

In 2009, Dan was working as a developer at Myspace while also falling in love with CrossFit as a personal hobby. His passion for fitness led him to open his own gym, despite having no prior experience in the industry.

As a gym owner, Dan found the existing software pretty lacking. Figuring he could do better, he recruited two friends - a developer and a designer - to build their own gym management system from scratch.

Building the software proved tougher than expected.

For years, the founders struggled to get traction. They hit major tech issues, often scrapping entire versions of their software. Growth was a painfully slow - it took almost 5 years to hit $1 million ARR.

Behind the scenes, Dan was battling personal demons.

He was struggling with drug addiction - which made the startup journey even tougher, putting both his personal life and business at risk.

By 2017, Dan almost quit PushPress and go back to running his gym.

But in a last-ditch effort, he invested in an accelerator program. This decision proved to be a turning point and gave the founders new insights.

Today, PushPress generates 8-figures in ARR, serves over 3,500 gyms, with a team of 100 people. They've raised $11 million in funding.

In this episode, you'll learn:

• How Dan and his co-founders persevered through five years of slow growth before reaching their first million in ARR

• Why PushPress decided to pivot from relying on third-party integrations to building their own full-stack solution

• How a competitor's acquisition of their partner company forced PushPress to rapidly develop crucial features

• Why PushPress chose to focus on customer retention and organic growth rather than pursuing aggressive paid acquisition

• How Dan balances running the business based on instinct with the need for more data-driven decision making as the company scales

I hope you enjoy it.

Check out the full episode on:

Apple Podcasts | Spotify | YouTube | Web

📈 Leadfeeder: Turn Pageviews Into Sales

Leadfeeder helps you turn anonymous website visitors into actionable leads. See which companies are browsing your site, track their behavior, and sync with your CRM.

Get a free demo and enjoy an extended premium trial today

🚀 Free 7-Day Email Course: $10K SaaS Launchpad

Struggling to reach $10K MRR? You're not alone. Many SaaS founders stumble on common pitfalls that hinder their growth.

Discover how to sidestep these obstacles and accelerate your progress. Each lesson delivers actionable insights directly to your inbox.

Start Your 7-Day Journey - Get Lesson 1 Now

🤔 SaaS Insights

5 Keys to Scaling Your SaaS to $1 Million ARR

Are you trying to scale your SaaS to 7 figures? 

Your $100K playbook won't cut it anymore:

If you want to grow your scrappy SaaS from $100k to $1 million ARR, what got you here won't get you there.

You need to level up. Now.

After interviewing 400+ SaaS founders, here's a roadmap breakdown for hitting 7-figures without burning cash:

1. Crank Up Customer Acquisition:
• Go all-in with content: Be the go-to source in your niche
• Build in public: Document and share your startup journey
• Harness word-of-mouth: Turn customers into advocates

2. Optimize Revenue:
• Value-based pricing: Price based on customer outcomes
• Expand customer value: Implement strategic upsells
• Create a "whale" tier: Premium features for power users

3. Retention Is King:
• Nail onboarding: Ensure quick value for new users
• Proactive success: Address needs before issues arise
• Build community: Foster connections among user base

4. Product-Led Growth:
• Self-serve model: Let your product sell itself
• Focus on north star: Improve core value continuously
• Seamless integrations: Fit into users' existing workflow

5. Operational Excellence:
• Automate processes: Free up time for strategic growth
• Data-driven decisions: Base strategies on user behavior
• Scalable systems: Design processes that grow with you

Remember this:

Hitting 7-figures is about outsmarting, not outspending.

Focus on these fundamentals. 
They're the building blocks of long-term success.

Now get to work. Your future self will thank you.

Are you currently running a 6-figure ARR SaaS and need help getting to $1M ARR? Learn more about my mastermind group here.

 📗 Book of the Week

This week's book recommendation is from Dan:

How to Get Rich (Without Getting Lucky) by Naval Ravikant

"Every single chapter is a gem!" - Dan Uyemura

🌟 Help Spread the Word

Enjoyed this week's newsletter? Please do me a favor and forward this email to someone who would benefit from it as much as you did. 

Sharing is caring, and it helps us grow! ❤️

😍 Let's Get Social

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Have a great week!

- Omer

Interested in sponsoring The SaaS Podcast or this newsletter?

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1. Join SaaS Club Plus: Get early access to our new community for early-stage SaaS founders. Join the waitlist now!

2. Apply for SaaS Club Launch: Designed to accelerate your journey to $10K MRR for new and early-stage founders.

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