A KPI cheat sheet for marketers [infographic]

Ever hear the phrase "measure twice, cut once?"

It’s a cardinal rule of carpentry. The idea is that you double-check measurements to make sure you’re being accurate.

Well, that saying applies to marketing, too.

Only instead of tape measures, we have key performance indicators (KPIs). They’ll guide your marketing spend and help you measure outcomes.

To help you be more precise in your future marketing endeavors, we put together a KPI cheat sheet. Just click on the image below to access yours:



Keep these KPIs close. They'll help you strategize campaigns and measure outcomes with accuracy. 

Cheers,
Michelle

Brafton Inc. | 2 Oliver Street | 2nd Floor | Boston, MA 02109 +1 617-206-3040