tl;drMarketing - tl;dr Marketing March 04th - 2021 Issue
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Tutorial on Testing Site Speed Changes with Local Overrides in Chrome Dev ToolsChrome DevTools has a feature called Local Overrides that can drastically improve that feedback loop for dev changes. Instead of having to wait for a developer to add your change, you can first try it [...] Facebook to Lift Political Ad Ban Imposed After November ElectionFacebook will finally allow advertisers to resume running political and social issue ads in the U.S. on Thursday, according to a company update. Possible Google Update on 3 March 2021Looks like most of the SERP position tackers are noticing a big change today, in SEMRush I can see a 6.0/10 volatility score in the US and a 5.5/10 volatility score in AU. Check out [...] New Research Shows Fake News Gets More Engagement on Facebook—But Only If It's Right-WingAccording to researchers at the Cybersecurity for Democracy project at New York University, far-right purveyors of misinformation have by far the highest levels of engagement per follower compared to any other category of news source. [...] YouTube Analytics Adds New and Returning Viewer MetricsThe Analytics tool in YouTube Studio is adding new and returning viewer metrics to help creators better “understand different trends in your audience over time.” Available on the desktop web, the Analytics > Audience page is getting [...] Twitter Will Remove Support for Likes, Collections and Moments Timeline Embeds from 23 June 2021Twitter has announced that, due to low usage, it’s retiring the Likes, Collections and Moments embeddable timelines as of June 23rd, 2021. Be Careful with Browser Extension, Some Can Be NefariousA company that rents out access to more than 10 million Web browsers so that clients can hide their true Internet addresses has built its network by paying browser extension makers to quietly include its [...] A Hreflang Tags App for Shopify StoresIf you have two or more Shopify stores for the same business serving different countries or languages you might love this App that manages Hreflang Tags for you stores. The app addresses the majority of [...] Google Provides a Short Traning Video on How They Crawl and How to Use Crawl Stats ReportDaniel Waisberg provides a short introduction to how Google crawls pages, and defines terms such as crawl rate, crawl demand, and crawl budget. Then he dives into the new Crawl Stats report in Search Console [...] Google Fonts Now Supports Open Source Icons Starting with the Material Design Icon SetGoogle is adding Material Icons to Google Fonts at fonts.google.com/icons. Moving forward, Google will make available other select open source icon sets. Relevance Is by Far Much More Important Than Core Web Vitals as Ranking FactorJohn Mueller from Google clarifies that relevance is by far a much more important signal than CWV. Just because a site is scoring better from a CWV standpoint doesn’t mean it will rank better than [...] Pinterest Announces New Marketing Tools, Including Pinterest Premiere Video AdsPinterest has today announced several new ad tools to provide more insight into campaign performance, and enhanced opportunity to reach the right audience. First off, Pinterest is adding a new video ad option called ‘Pinterest Premiere’, which [...] Google Maps Tells You When You Have a New Reviews on Your ProfileObviously will only work when you are logged in and have ownership of that particular GMB profile. LinkedIn Might Soon Give You an Option to Add She/Her, He/Him, etc to Your ProfileLinkedIn is working to allow you to add pronouns to your profile so that others know how to refer to you. NOTE: The feature was likely discovered by reverse-engineering the app to find hidden features [...] Google Testing Estimated Cost Near You in the Local PackGoogle is testing a section in the local pack that provided the estimated cost of the service users are searching for. This section appeared between the map and the 3 local results. This particular search [...] Google Commits to Not Use, Build 3rd-Party Cookie Alternatives That Track IndividualsGoogle is phasing out Chrome support for third-party cookies and plans to replace them with privacy-preserving alternatives. Once that has occurred, the company “will not build alternate identifiers to track individuals as they browse across the web, nor [...] Google will prohibit usage of invisible UNICODE characters in ads from 4th May 2021In May 2021, Google will reorganize their Abusing the Ad Network policy for improved readability and understanding. Certain policy actions and corresponding messaging to Google advertisers will include updated policy names. These changes will impact [...] Chrome 89 Rolling Out: Reading List, Tab Search, MoreThe next release of Google’s browser is rolling out, some of the new features include a new look Chrome profile picker when you start the browser. Reading list that’s available by tapping the star icon [...] |
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tl;dr Marketing March 02nd - 2021 Issue
Tuesday, March 2, 2021
Digital Marketing News Roundup tldr-animation-logo.gif March 02nd - 2021 visit tldr;Marketing Today's digital marketing roundup includes news that Featured Snippets Drop to Historic Lows in the
tl;dr Marketing March 01st - 2021 Issue
Monday, March 1, 2021
Digital Marketing News Roundup March 01st - 2021 visit tldr;Marketing Today's digital marketing roundup includes news that Google Discover Starts Surfacing YouTube Content in Short Videos Carousel,
tl;dr Marketing February 26th - 2021 Issue
Friday, February 26, 2021
Digital Marketing News Roundup February 26th - 2021 visit tldr;Marketing Today's digital marketing roundup includes news that Twitter Announces Paid Super Follows to Let You Charge for Tweets,
tl;dr Marketing February 25th - 2021 Issue
Thursday, February 25, 2021
Digital Marketing News Roundup tldr-animation-logo.gif February 25th - 2021 visit tldr;Marketing Today's digital marketing roundup includes news that A Drop in Featured Snippets on Google from
tl;dr Marketing February 24th - 2021 Issue
Wednesday, February 24, 2021
Digital Marketing News Roundup February 24th - 2021 visit tldr;Marketing Today's digital marketing roundup includes news that Possible Google Update on 23 February 2021, Facebook launches Facebook
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