Mailbrew Marketing Weekly - Marketing Weekly #13

Sunday March, 2021

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Blogs

Better Marketing - Medium

How Igor Stravinsky Marketed Ballet With Controversy and Violence

Christopher KokoskiMar 5

How Journalists Can Make the Jump Into Marketing

Jake SafaneMar 5

Only White People Enjoy the Outdoors

Ali AbelMar 5

Building a Powerful Brand Community on Discord

Charlie Joe WardMar 5

Copyblogger

Did Alanis Morissette Get Irony Right?

Brian ClarkMar 1

“Isn’t it ironic? Don’t you think?” — Alanis Morissette Many people struggle with irony in their writing, despite the media...

The post Did Alanis Morissette Get Irony Right? appeared first on Copyblogger.

In this post, we give you a behind-the-scenes look at how a candle company leverages social media to drive a remarkable and unforgettable customer experience that has fans coming back over and over again.

SEO Blog by Ahrefs

3 Types of Searches and How to Target Them in 2021

Joshua HardwickMar 4

These have been around for years, and there are hundreds of blog posts talking about them. But how relevant are these three types of searches in 2021? And how exactly do you target them? In this post, we’ll dig a…

CXL

How to Use Your PPC Campaigns as A Prospecting Tool for SEO

Manick BhanMar 3

When launching a digital brand, PPC can be a great way to immediately break into a new market and start generating website traffic. But with rising CPCs and unmitigated click fraud, PPC can also get really expensive quickly. Even the most skilled digital marketers can struggle to run profitable Google …

Animalz Blog

The Hybrid Content Team

Ryan LawMar 3

The best content teams are hybrids. In most world-class content organizations, you’ll find in-house employees, freelancers and content marketing agencies working in unison, a combined effort for which the result is greater than the sum of its parts. This isn’t unique to small content teams either. Outsourced content is more …

Newsletters

First 1000

📖 Udemy

Ali AbouelattaMar 3

How Udemy got their first 1000 creators?

Carnage Issues

Based on Historical Events

Stephen GallivanMar 4

Women's History Month & the weekly roundup.

The post Based on Historical Events appeared first on Carney.

Podcasts

Everything Is Marketing

Pedro Cortes — SaaS Marketing Mistakes, CRO, and The Landing Page Formula

share.transistor.fmCorey HainesMar 3

Pedro is a messaging and positioning consultant who works with SaaS companies to revamp their site using conversion copywriting and design best practices.

Chase Dimond — DTC Email Marketing Playbooks, Email List Growth, and Black Friday / Cyber Monday

share.transistor.fmCorey HainesMar 1

Chase is the co-founder of the email marketing agency Boundless Labs and also the creator of The $50M Ecommerce Email Marketer course.

Everyone Hates Marketers

How to Use Customer Research to Design and Sell Better Products

everyonehatesmarketers.castos.comLouis GrenierMar 2

Designing products and then selling them is one of the biggest challenges for startups and entrepreneurs. After all, whatever you create, it has to be something that people care about. It's not easy selling something that solves a non-existent problem.

And this is what I talk about with my guest …

Duct Tape Marketing

The Simple Truths About Happiness

ducttape.libsyn.comMar 5

In this episode of the Duct Tape Marketing Podcast, I interview Dr. Sophia Godkin. She's a Health Psychologist, Happyologist, and Happiness, Relationship & Transformational Coach. She's also the author of The 5-Minute Gratitude Journal: Give Thanks, Practice Positivity, Find Joy.

Ecommerce Marketing School with Ben Jabbawy

This Email Is The Fastest Way To Find Out Why Your Visitors Didn’t Complete Their Purchase #145

share.transistor.fmPrivyMar 5

You know that 70% of carts are abandoned (and hopefully by now that a 3-email series can help you save some of those carts). But do you know why your visitors don't follow through with their purchase? This email will help you find that out directly from the people on …

Marketing Over Coffee Marketing Podcast

Now with More Cloning Non-Living Bodies!

feedproxy.google.comJohn Wall and Christopher PennMar 5

In this Marketing Over Coffee: In this episode Twitter Spaces, Non-Fungible Tokens, Dark Traffic, and more!! Direct Link to File Brought to you by our sponsors: Upfluence and LinkedIn Twitter Spaces are here! What’s working on Instagram? Where Can I Get the Slides.com 7:05 – 8:30 With Upfluence, marketers can …

r/marketing

Amazon copied Peak Design's famous bag... So Peak OWNED it.

555

Amazon just copied the awesome Peak Design Everyday Sling bag.

Every detail - even down to the name!

There's no point trying to fight Amazon in court.

Instead, Peak Design took the opportunity to make a fun promo video...

...and promote their:

Innovation
Build quality
Social credentials

Smart …

Hard Truth: No one wants entry level “strategic” marketers

379

153

“I want to do marketing strategy.”

“I’m an ideas person”

That’s what I told myself, and others when I started my marketing career. I wanted to be the person coming up with marketing campaigns, having pie-in-the-sky ideas, and driving the strategy ship.

And that’s what I hear from a lot …

Is Search Engine Optimization the most lied about marketing skill?

179

We all know aspiring marketers have a habit of lying about skills. What skills do you think are the most lied about ones?

For me Search Engine Optimization by a mile. Many self proclaimed marketers love to talk about how they know a lot about SEO, but ends up only …

Marketing - Latest - Google News

How a podcast can add value to your marketing - Marketing Land

Marketing LandMarch 5

Why Brands Might Want to Reconsider Upcoming Influencer Campaigns - Adweek

AdweekMarch 4

‘Gateway to anything a marketer can dream up’: Touchless commerce has normalized the QR code, and brands are giving it a second look - Digiday

DigidayMarch 4

Former Pepsi Marketing Lead Sadira Furlow Named Happy Money CMO - Adweek

AdweekMarch 3

Attempts to update the four Ps are embarrassing - they've endured for a reason - Marketing Week

Marketing WeekMarch 3

A Complex Art: Marketing to the Different Funnel Stages [Podcast] - Search Engine Journal

Search Engine JournalMarch 2

Surprising growth strategies to boost your digital marketing campaigns in 2021 - The Next Web

The Next WebMarch 2

20 Email Marketing Services and Tools - Small Business Trends

Small Business TrendsMarch 1

Marketing Jobs on HeyMarketers.com →

MURAL: Partner Marketing Manager

Mar 4

Coinbase: Senior Marketing Manager, EMEA

Mar 4

Coinbase: Group Product Marketing Manager, Consumer

Mar 4

Launch Potato: Vice President of Growth Marketing

Mar 4

Launch Potato: Senior Content Marketer

Mar 4

Launch Potato: SEO Research Analyst

Mar 4

Launch Potato: Email Marketing Manager

Mar 4

Growbots: Head of Marketing

Mar 4

Kahoot!: Product Marketing Manager

Mar 4

Crowd Cow: Head of Offline Growth Marketing

Mar 4

Twitter

Marketers

Matthew Kobach @mkobach

No shame in changing your mind.

You should be loyal to the best information, not your old opinion.

5.6k

2.3kMar 04 · 7:47 PM

🟣 Matt Navarra @MattNavarra

Famous meme faces: then and now bit.ly/3kNbzJQ

1.7k

416Mar 05 · 10:12 AM

Hiten Shah @hnshah

"you can’t connect the dots looking forward; you can only connect them looking backward. So you have to trust that the dots will somehow connect in your future. You have to trust in something — your gut, destiny, life, karma, whatever." Steve Jobs

604

128Mar 05 · 9:55 PM

Pe:p Laja @peeplaja

People early in their marketing career get super excited about new shiny tools, design trends, cool stuff.

Senior marketing people put the breaks on because they too were young once, and saw first-hand it didn't do shit. Tools are just tools, and silver bullets don't exist.

455

60Mar 05 · 4:28 PM

Lenny Rachitsky @lennysan

Product Managers: how do you keep your internal stakeholders aware of your team’s plans, shipped changed in the product, and how the product works in general?

469

29Mar 05 · 7:16 AM

Chase Dimond | Email Marketing Nerd 📧 @ecomchasedimond

The 15 Commandments of Agencies

15 lessons I've learned from building a 7 figure agency from scratch and making over $50 million for our clients.

//THREAD//

402

92Mar 05 · 8:16 AM

Katelyn Bourgoin ⚡️ @KateBour

The best marketers are:

> Curious
> Empathetic
> Analytical
> Resilient
> Strategic
> Humble

What else?

378

47Mar 06 · 3:50 AM

Kevin_Indig @Kevin_Indig

5 hard SEO truths I learned over the last 10 years:

1/ What you know doesn't merely matter as much as what you can get done.

Knowledge is important, but when you can't ship, it doesn't matter what you know.

326

59Mar 04 · 10:04 AM

Christina Garnett @ThatChristinaG

Spend more time and energy thinking about the emotions you want your content to evoke and less time pushing a CTA that no one cares about.

214

33Mar 06 · 4:47 PM

Rand Fishkin @randfish

Serious Q: What's are the actionable things that marketers do differently with demographic data?

e.g. You find out your audience is 42% women / 58% men, or 16% Asian-American, or 21% have "some college"...

Then what? How is that data applied (vs. just reported)?

185

17Mar 05 · 3:51 PM

Carrie Rose @CarrieRosePR

💐 @InterfloraUK Highlight gender inequality stats using flower bouquets

#InternationalWomensDay #internationalwomensday2021 #omble

149

23Mar 05 · 3:26 AM

Aleyda Solis 👩🏻‍💻 @aleyda

Some people have asked me in the last days why did I built learningseo.io - there isn't a week that I don't receive a message like the one in the screenshot. Now I have a straight-forward answer to give 😜

154

13Mar 05 · 2:16 AM

Val Geisler 🖤🏳️‍🌈💌 @lovevalgeisler

Today a customer told me that they implemented some email flows and made more $$ from those flows in 10 days than they did in the entire last year of campaigns. So.

133

5Mar 05 · 12:03 PM

Taylor Holiday @TaylorHoliday

Appendix coming out.

Should I mint this bad boy?

First organ #NFT?

114

1Mar 04 · 9:12 PM

Ross Simmonds @TheCoolestCool

If you're not in a situation you WANT to be in (ie. working in an industry or with a company you despise) ----There's a simple solution.

Create something to help you escape.

Create a podcast. Create a blog. Build an app. Build a directory. Build a newsletter. Build a community.

17Mar 05 · 4:52 AM

Harry Dry @harrydry

Nothing to say. Except I'm excited and it's going to be better than amazing 💕 twitter.com/GoodMarketingH…

Harry's Marketing Examples @GoodMarketingHQ

Been working on something new...

“Marketing Examples: The Course”

Coming this summer :)

marketingexamples.com/course

3Mar 04 · 6:33 AM

Kristen LaFrance @kdlafrance

Just gonna *cassssuuuaaallly* do some name dropping about @ResilientRetail's S2 lineup...

-Allbirds
-Gorjana
-Kettle and Fire
-Igloo
-Estee Lauder
-REI
-Hill House Home

100% retail-focused convos with these mega brands.

... And that's just the tippy tip top of the iceberg.

2Mar 04 · 3:44 PM

Joel Klettke @JoelKlettke

The cold outreach bar is so low.

1Mar 06 · 11:18 AM

Andrea Bosoni @theandreboso

There are no growth hacks.

There is only consistency.

7Mar 06 · 5:48 AM

Taylor Lagace @TaylorLagace

Influencer "Seeding" is an awesome way to build genuine relationships with influencers that will lead to a groundswell of organic traffic and an ENDLESS supply of UGC to improve your FB/IG ad performance.

0Mar 04 · 12:32 PM

marco marandiz @allthingsmarco

PSA: don’t work with people who are only loyal to money. when values and ethics aren’t enough, they’re the wrong ones.

0Mar 04 · 8:17 PM

Jay Acunzo @jayacunzo

Today I got to create stuff with @annhandley @JoePulizzi @mitchjoel and @kdlafrance. WUT.

I'm putting today in the win column. (BTW, this wasn't a humble brag. This was a brag. After the year from hell, I need something to brag about. I'm taking every win I can. You should too.)

0Mar 05 · 1:16 PM

Benji Hyam @benjihyam

My new LinkedIn headline 😂

2Mar 05 · 10:53 AM

Jimmy Daly @jimmy_daly

niche job boards ftw

3Mar 05 · 12:05 PM

#MarketingTwitter

Erin Blaskie @ErinBlaskie

Hey #MarketingTwitter 👋

I have a few freelance needs and I'm hoping Twitter can help connect me to the best folks!

👉 Marketing ops w/ HubSpot expertise
👉 A writer (bonus: legal experience)
👉 Social media/community (legal + prof. services)

Hit me up! DMs are open. 🙏

22Mar 02 · 6:51 AM

Akosua says #GhanaIndependence @itsafronomics

Hey Twitter! Looking for a comms strategist who can also provide admin support. #asktwitter #comms #marketingtwitter #reignydayjobs @ReignOfApril

Thanks in advance!

15Mar 01 · 8:03 PM

Jermaine @Sirah1728

Hey #MarketingTwitter, would it be possible to bring me along when you start a brand strategy project?

I would just be there to quietly observe.

I would pay you by assisting with menial stuff (like taking notes, etc).

I know brand strategy in theory but practice is missing.

0Mar 07 · 5:33 AM

VESIM Lit Fest @VESIMLitFest

Take inspiration from Yoda's wise and powerful skills.
Be like Yoda!
#VesimLitfest #VLF #Vesim #sundayvibes #StarWars #humor #MarketingTwitter #Salesforce #Creative #StarWarsBattlefrontII

11Mar 07 · 4:39 AM

Karen Davies @pink_lemonbrand

***#FREEBIE ALERT***

Have you considered creating a #digitalcourse for your business?

Download '10 Steps to Digital Course Success' today and start creating your pathway to financial success 💰

l8r.it/7pKH

#BusinessIntelligence #BusinessNews #MarketingTwitter

0Mar 07 · 4:30 AM

Julie @JDespraz

is mentioning the audience for my newsletter one way to get more subscribers? (ex. Negotiation tactics for GenZ)
#AskingforAFriend #MarketingTwitter

1Mar 07 · 4:25 AM

Tricia Chambers (Née D'Costa) #triciamarketing @triciamarketing

You are an absolute inspiration Kirsten ♥️♥️♥️

Congratulations 🥳 🥳🥳🥳

Celebrate and rest! 😁♥️♥️♥️♥️

Love Tricia x

#MarketingTwitter #TwitterFriends #reallifefriends♥️ twitter.com/kirstenhackett…

kirsten hackett @kirstenhackett_

After nearly ten years of obstacles, roadblocks, cross country and global moves, and a year of raising our little guy, I have officially submitted the very last assignment for my degree. I am so tired but so proud of finally accomplishing this. 👩🏻‍🎓

1Mar 07 · 4:14 AM

Socialert SM Team @SocialertT

Tips for Getting Your First 1000 Followers on Twitter

📲Have a high-quality profile photo

👉Tweet regularly, but don’t over do it

⏰Schedule your post at right time using @CoSchedule

📹Add visuals in tweets

🎯Aim for retweets

🙍 Follow Others

#MarketingTwitter

1Mar 07 · 3:46 AM

Amanda Codea @hiimamanda

can I just say, #MarketingTwitter has some of the best people - I love it! 😊

1Mar 07 · 3:21 AM

Alexander Zito @Alexanderzito_

It's so funny that people don't know how to that they can earn make 20k-100k and above every week with their phone or laptop through affiliate Marketing ...

Tems | Toilet | Israel | Manchester #MarketingTwitter

1Mar 07 · 3:07 AM

dibyajyoti_official @dibyajyotioffi1

#MarketingTwitter

Semrush @semrush

💡 To reach new audiences located on different mediums, breathe new life into long-forgotten content, and maximize the potential of your content efforts, use GaryVee’s “reverse pyramid” model. More tips on how to get traffic bit.ly/2J8nJid

0Mar 07 · 3:03 AM

Muhammad Ahsan @Muhamma73786461

I help content creators and freelancers use the internet creatively, effectively, and profitably. I also manage digital marketing for brands.
#MarketingTwitter #digitalasset #socialmediamarketing

1Mar 07 · 2:46 AM

Thanks for reading!

Have a great week. 🤓

⚡️ Powered by Mailbrew • Brought to you by Corey of Swipe Files

Mailbrew Marketing Weekly - Marketing Weekly #13

Marketing Weekly

⚠️ Can't load styles

Blogs

Better Marketing - Medium

Copyblogger

Buffer Resources

SEO Blog by Ahrefs

CXL

Animalz Blog

Newsletters

First 1000

Carnage Issues

Podcasts

Everything Is Marketing

Everyone Hates Marketers

Duct Tape Marketing

Ecommerce Marketing School with Ben Jabbawy

Marketing Over Coffee Marketing Podcast

r/marketing

Marketing - Latest - Google News

Marketing Jobs on HeyMarketers.com →

Twitter

Top links from tweets

Marketers

#MarketingTwitter

Older messages

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