tl;drMarketing - tl;dr Marketing April 15th - 2021 Issue

Digital Marketing News Roundup

April 15th - 2021

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Today’s digital marketing roundup includes news that Google Ads Insights Page Is Now Available To All Advertisers Globally, Google Discover Traffic Drop from March Might Be Linked To Android Or Chrome Updates and more.

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SEO

Google And Disney Plus Agree On A Web Stories Deal For The IPL Cricket League

Google has signed a deal with Disney+Hotstar to produce web stories on its advertising platform. As per this deal Google users that search #IPL or their favourite teams will get live in-game web story match [...]

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SEO

Patent: Google Ranking Search Results

Bill Slawski breaks down a newly granted Google patent Ranking search result documents that shed some light on how Google might rank search results using query independent ranking signals, how they might use access to [...]

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SEO

Google Discover Traffic Drop from March Might Be Linked To Android Or Chrome Updates

Early in March, many publishers started noticing a drastic decline in traffic from Google Discover. The reported issues of a drastic decline in Google Discover traffic includes some big names in the tech-publishing space like [...]

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General

When Choosing Marketing Channels, Visualize the Curve

Rand Fishkin shares his thoughts on various marketing channels and how to plan ahead by visualizing the curve of channels/tactics.

tl;drMarketing

General

Feedburner Drops Email Subscription Service

Starting in July, Google will be migrating FeedBurner onto a more stable, modern infrastructure. With this, they plan to drop non-core feed management features like email subscriptions. For those who use FeedBurner to manage email [...]

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SEO

Google Is Testing A New Design For Knowledge Panels On Desktop With Full-Width Filter Bubbles

Looks like Google is testing a new look Knowledge Panel on desktop SERPs. The filter bubble usually seen on mobile is now on desktop in a full-wdth section at the top. When you click on [...]

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Social Media

Facebook Restores Some Features In The Messenger API Which Were Removed In Europe and Japan

Facebook says it has restored many of the features in the Messenger API previously removed in Japan and Europe due to local privacy rules.

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SEO

Improve Your Page Experience With AMP And Cloudflare Workers Unbound

This post shows you how you can optimize the page experience of your AMP pages by running AMP Optimizer in a Cloudflare Worker. There are two AMP Optimizer versions available: one for NodeJS and one [...]

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SEO

Free App To Perform SEO Forecasting With Seach Console Data

Charly Wargnier has released yet another streamlit app (powered by Python) this one is called StreamProphet. With this app you can: Connect to Google Search Console and visualise your forecasted SEO traffic in just a [...]

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Social Media

Instagram Tests 3 Options For Managing Like Counts Instead Of Just Removing Them

Instagram will test giving people more control over where they see like counts on posts. The company announced a “small global test” that will present users with three options when it comes to the like [...]

tl;drMarketing

Paid Media

Google Ads Insights Page Is Now Available To All Advertisers Globally

Starting today, the Insights page is available to all advertisers globally. The Insights page surfaces trends tailored to your business, so you can see if you’re keeping up with demand for trending products or services. [...]

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Paid Media

Google Ads Gives Advertisers an Option to Auto Apply Recommendations

Google is rolling out the ability to optimize your campaigns more efficiently by rolling out the option to apply recommendations automatically. By opting in, Google will apply recommendations of your choice as new opportunities come [...]

tl;drMarketing

SEO

New Tool : Pipedout - Data Warehouse For Your SEO Team

Search Console, Google Analytics, logs etc. All your different SEO data sources in one place, with powerful scalable analysis running on BigQuery.

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General

Europe Seeks To Limit Use Of AI In Society

The use of facial recognition for surveillance, or algorithms that manipulate human behaviour, will be banned under proposed EU regulations on artificial intelligence. And any companies that develop prohibited services, or fail to supply correct [...]

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General

Collection of Free Python Books

A list of Python books in English that are free to read online or download.

tl;drMarketing

SEO

Google Assistant Can Now Put In Food Orders With Duplex (USA only)

To make online food orders even easier, Assistant can now help you complete your purchase in only a few steps powered by Duplex on the web. To get started, you’ll need to first search for a [...]

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tl;dr Marketing April 14th - 2021 Issue

Wednesday, April 14, 2021

Digital Marketing News Roundup tldr-animation-logo.gif April 14th - 2021 visit tldr;Marketing Today's digital marketing roundup includes news that YouTube Testing Language Dubbing Tool, Enabling

tl;dr Marketing April 13th - 2021 Issue

Tuesday, April 13, 2021

Digital Marketing News Roundup April 13th - 2021 visit tldr;Marketing Today's digital marketing roundup includes news that Bug in How Google Detects Soft 404s May Be Causing Traffic Losses, Some

tl;dr Marketing April 09th - 2021 Issue

Friday, April 9, 2021

Digital Marketing News Roundup April 09th - 2021 visit tldr;Marketing Today's digital marketing roundup includes news that Google Added A New Quality Guideline To The Discover Documentation, Google

tl;dr Marketing April 08th - 2021 Issue

Thursday, April 8, 2021

Digital Marketing News Roundup tldr-animation-logo.gif April 08th - 2021 visit tldr;Marketing Today's digital marketing roundup includes news that Google Tests Mobile Only Image Pack on Desktops,

tl;dr Marketing April 07th - 2021 Issue

Wednesday, April 7, 2021

Digital Marketing News Roundup April 07th - 2021 visit tldr;Marketing Today's digital marketing roundup includes news that New Leadership Changes In Google Search, Yelp Launches An Asian-Owned

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