Startups in your market have noticed something
I have 6 updates for you this week. 1. On my mind “Pay attention to new competitors, startups in your space.
They have noticed something about your market that is attractive, or have spotted opportunities to do something amazing that you haven't seen yet.
Maybe you can spot them too if you look closer"
-Peep 2. New on the blog How to become a marketing manager
What's a marketing manager and what do you have to do to become one? Here's everything you need to know about what to expect from this role, and how to present your case for a promotion
Employee advocacy: empowering your teams on social media
What's employee advocacy? Here's how to create your own policy, turn employees into advocates, boost growth, and differentiate your team from the crowd. 3. Scale your business with non-paid channels Would it be amazing to launch an additional campaign but there's no room for it? Almost every single person in marketing or growth has experienced resource scarcity. Learn how to grow your organization without a massive big budget.
Join Casey Hill on September 1st at 11:00 AM CDT.
4. The 5 biggest myths marketers believe about Brand Communities Define and demystify what it takes to create a brand community to connect your most loyal superfans.
Join Carrie Melissa Jones on September 8th at 11:00 AM CST.
5. Introducing audience building If you have a community of superfans, launching products, running ads, outreach and customer acquisition become much easier. Here's how to identify the right audience, and all the information you need to craft a technical and creative strategy that cements your brand as their home on the internet.
That’s why we’re excited to introduce our new course! Audience building was launched this week. Check it out. 6. Nail your remote work culture with an automated watercooler How are you managing to maintain a positive work culture with your remote colleagues? Speero created an automated watercooler using Slack and Airtable which completely overhauled their remote culture. It was a simple thing to start, with dramatic and lasting effects on team cohesion.
Here's how you can create your own.
Our address: 901 S Mo Pac Expy, Suite 150, Barton Oaks Plaza One, Austin TX 78746 |
Older messages
My podcast is now live, please follow
Thursday, August 19, 2021
Also, let me know what you think I have 7 updates for you this week. 1. On my mind “My B2B strategy podcast - How to Win with Peep Laja - is now live! I'm looking at fast-growing B2B
I launched my podcast today
Monday, August 16, 2021
How to Win with Peep Laja I got hooked on the topic of strategy back in 2016, and have been going down this rabbit hole ever since. What I really wanted to figure out is how can one win on
Please don't create a committee
Friday, August 13, 2021
If you want to get things done I have 5 updates for you this week. 1. On my mind “No committee ever built anything great. Decisive action gets done through decisive leadership and vision.
We have a major update
Thursday, August 5, 2021
Don't miss it I have 6 updates for you this week. 1. On my mind “Major product update for Wynter: we introduced a free plan. If you want to recruit and bring your own audience, the platform
This is something that people need
Thursday, July 29, 2021
Don't dumb it down I have 6 updates for you this week. 1. On my mind “Features vs benefits is not a straightforward thing. People do need and look for specific features. Dumbing everything
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