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Marketing Breakdown ​
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Would you rather be the biggest fish in a small pond or a small fish in a big pond?

Either way, that's irrelevant to TikTok hashtags (analogy could fit).

But if you're trying to get more exposure with TikTok hashtags, here are some recommendations, which really go back to the basics. But you will be surprised how many marketers forget to set up the foundation correctly.
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1. Know your audience on TikTok

You will not establish yourself in your niche unless you research your audience properly to find out what they really like. Once you know what your audience wants, it will be easy for you to create your own unique hashtags that will really appeal to them.
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2. Look at influencers that would fit in with your brand

You can start creating customized Find out who the best (relevant) influencers are on TikTok and look at how they have become so successful. Look at the trends that influencers ride on and the hashtags that they use. But don't just focus on what IS working; look at some of their posts that didn't work so

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3. Keep up to date with your competitors

Most of them are going to use the same hashtags on their posts, and then you can follow these to see what your audience wants fr

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​4. Use hashtag clues

Using these tools will show you popular hashtags for specific niches. Here are a couple of good tools that you can use:

Seekmetrics: You can use this tool to find good hashtags for your TikTok posts. There is also an option to use comparative metrics to measure your performance on the platform.

All Hashtag: All Hashtag is another good hashtag generator. To use the tool, just type in a keyword, and All Hashtag will do the rest. It will recommend good hashtags for your niche, and then you can copy them for future reference.

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5. Look at trending hashtags

​TikTokhashtags.com compiles the list of trending hashtags for you, so be sure to utilize what's useful for you.

To save you a click, here are the current top hashtags. Yeah, that 'T' stands for trillion.
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Marketing News​
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Buy Now Pay Later.

I don’t know who would love to hear that more, customers because they can ‘afford’ to have their product right now or marketers because it is easier to make a sale.

BNPL is the opposite of whatever the Grinch is (no, not Santa).

It seems like Stripe is here to add some magic to our holidays. The partnership between two huge fintech is something that is definitely noteworthy.
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Stripe’s BNPL checkout via Klarna is welcoming news to all; if you’re in one of the 20 countries, this will be available in that is.

Stripe gets straight to the point, so the Klarna partnership offers a straightforward integration. With an increase of 30% in conversions and 52% in average order value, according to Klarna’s research, this seems like a natural fit.

But no good deed goes without fees, and your fees will increase by 3% if someone pays by credit card. So the breakdown would be 3% for Stripe and 3% for Klarna.

Based on your country, here are the payment options offered:

• Pay later: Pay for the purchase in 14, 21, or 30 days.
• Installments: Pay for the purchase in 3 or 4 fee- and interest-free installments.
• Financing: Spread the cost of a purchase over multiple months. This option usually involves interest and a credit check.
• Pay now: Pay for the purchase immediately by direct debit, card, or bank transfer.

2 Micro Nuggets

Your ADD TO CART button is a decision-maker.
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It's a key player in your conversion.

Under an ATC button, do these to help get the conversion

1. 3-4 TRUST BADGES

- Free Delivery

- Satisfaction Guarantee

- "Over X Reviews"

2. A line of content that says

- 100% Moneyback Guarantee
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All the leads you capture, put them in an email flow that follows the 5 stages of awareness

Handle each stage with 1-2 emails

Then have 2 unique emails at the end with a hard sell unique offer

Boom, there's your money printer

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Much love,

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Wiz