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All previous issues are posted inside our Marketers Utopia.​

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Marketing News​
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Remember, you’re a somebody, according to Instagram anyway, because they had just announced ( a few days ago) that everyone can now post a link to their story.

Remember, Instagram used to think you’re a nobody if you had less than 10K followers. Anyone, regardless of the number of followers, can share a link to external sites in their story.
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This can be done using the Instagram ‘Link Sticker.’ The steps are pretty straightforward:
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• Upload your content
• Select the sticker tool
• Tap on Link Sticker
• Add your URL

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The next update from Instagram is to offer a link ‘preview’ so users will get an idea about what they are clicking on.
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This is an excellent opportunity to connect with those who may not have 10K followers but have hyper engagement on their posts to work with.
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Given that Instagram is all about connecting businesses with influencers, it seems like this is all part of a bigger plan.

Here’s how they plan on helping businesses better connect with influencers:

1. Priority DM’s: Businesses that DM influencers will be part of the dedicated “partnership messages” so influencers can quickly sort out DM’s.

2. More Reach: For brands that work with influencers, if a post works well, the reach will increase, especially as businesses can create Reel Ads for brands content.

3. Affiliate Marketing Shops: Affiliates will be able to show their shop on their profile

Micro Nugget

Reaching your goals in life will become easier when you can catch the cycles of the business:

If you can operate with calm & collected consistency through each cycle, you will not only meet your “successful point” sooner, but you will be happier along the way. Being aware of the cycles puts you in a spot where nothing can surprise you. The win’s are inevitable, the failures are acceptable, what matters most is: are you continuously progressing?

Before we explain the cycles, I want you to understand the difference between cycles and states.

Cycles can last months, weeks, or days. They are periods in our life where a series of events falls under a single theme. These cycles are inevitable in all our business journeys.

States are how we feel during the cycle. If forecasted correctly, you can switch states within cycles to help you move past that cycle quicker.

Here are the states we can be operating at

1. A motivated state - mostly driven by FOMO (fear of missing out). You are operating in terms of energy bursts. You feel a euphoric high, like you can conquer the world but the moment one barrier comes across your path, you crumble - AVOID THIS CYCLE. Do not operate here
2. Gratitude state - A state of pure joy and trust. In Arabic we call this “Tawaqal” which means divine trust in God’s plan - no matter what L’s you take, you know you will be solution focused enough to move past them. This is a great state to operate in
3. Determined, relentless state - Fuelled by an emotion. Using a sole raw emotion to help you reach your goal is unhealthy - you being reliant on that trait, you feel like there is purpose on the journey but once the North Star is met, the meaning behind it all is gone. This state is ok to operate at.
4. Desperation state - This is the weakest state to operate at. Desperation breeds disappointments. People won’t do business with you, you will hate yourself for every single L you take. You might think “yes, but wouldn’t desperation make me find a solution”, this is false, you are thinking about a state of fight or flight. Desperation is a flight state, you are attempting to fight but in reality you are just finding reasons to run away.

Those states from above will be pivotal when understand the cycles of business.

They allows us to see what we are operating at in each cycle and what state we should pivot towards during that cycle to help us progress quicker.

The cycles of business:

1. Accumulated L’s - A period in your life where you have seen more L’s than Wins. Accumulating together it takes a toll on your mental health - here you begin to question yourself, develop imposter syndrome, and think in terms of “Why me”. Signs that you are falling into this state include using phrases like “I am stressed”. Quick solution here is to understand the meaning of each of those L’s and notice how they will be a catalyst momentum for your next wins. You can also switch into a state of gratitude here.
2. Heavy hits - Planning something big and it goes south. A massive loss is great for every man’s character. Instead of reacting in moments like these, take a step back to zoom out, go move into a state of gratitude and meditate away from your work station. Staying in the trenches during this cycle is futile. You can also use this as fuel to get into a state of determination + relentless force
3. Momentous flow - A cycle of hyper focus. You feel unstoppable, but unlike motivation, even if an L occurs, you are able to bounce back quickly. For most beginners this state is short lived because they fall back into the other cycles. Why? Because they aren’t able to accept that L’s are inevitable in their path. The more L’s you take, the more accustomed you are which lets this cycle last longer. This is where you want to be operating at. It is a state comprised of knowing where you want to go, accepting that failures may occur, being determined towards a vision, understanding how you learn + operate, and gratitude.
4. Patience periods - “Thats the best part, it's cooking in the oven, let it be, it'll come out perfect “ - My mother. Everything that you could have done has been complete. No matter the challenge, you knew you can overcome it. You stayed in the cycle of momentous flow with a gratitude state, all that is left now is to wait. During these periods your best next steps are to plan your next phase and accumulate more knowledge

At your peaks you will be bouncing between momentous flow and patience periods. The patience periods gap wears thin as you scale your operations.

Notice a pattern in the cycles? The majority of them are negative. 80% of your business success comes down to stress management if you become aware of

which cycle you are in from above, you will be able to choose where you want most of your time to be operating at.
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It's scary for most.

The biggest risk you can take is not taking any risk at all.

It's scary because if you think to yourself right now, you are in the midst of taking a risk,

Whether you like it or not, who cares... there are 2 possible risk you can be taking.

1. Consciously chosen

Things like mastering a new skill, investing yourself, or investing in an equity

or

2. A risk that you don't know you are taking.

Things like playing life safe and not taking control of it by the horns.

A risk is your gateway to the life you dreamt about as a child. But too many of us cower away from taking any in life.

"What if I fail"

"What if it doesn't work out"

But my friend, let me ask you a question

What if it does work out?

Tinker with that thought - a subtle switch from a mindset of lack to abundance.

From lack of self belief to a sudden light at the end of this dark tunnel, all because of one question.

So you know you must take risk but to do so we must learn how to mitigate the downfall.

How can we protect our asses if we come crashing down?

Before I tell you the ways to cushion your fall, I want to tell you the truth.

It's not a matter of "If you will fall", it's a matter of "when you will fall, and how will you get back up" - it's inevitable, a core part of the cycles of excellence.

A fall is not a total loss if you get back up and continue progressing forward.

A mindset like this means you will hit your target.

The first step to protecting our asses from falling down is to understand there is nothing so significant that is out there that can keep us down forever.

The second step is confronting our fears. The biggest fear of taking a risk is what if you lose? & where do you start?

The best way to mitigate the two is finding places to learn everything you need in a clear cut path while learning through other peoples failures.

Now let me ask you something:

If you had everything you ever wanted today, would you be able to handle it?

Of course not - and this is the beauty of risk. While you take risks, you fail, while you fail, you learn, while you learn, you prepare yourself for what you believe you deserve in life.

So today my friends, I want to help you take a risk, a risk with a strong cushion under you so you won't get hurt.

A risk that will take you on a journey towards the knowledge you need while minimizing the failures.

What is that risk? helping you master a skill that you can make money from.

Money becomes your simplest tool to help you reach excellence - you can afford better food, stop thinking in stress, travel the world, spoil you family, and create true generational wealth.

What's stopping you from getting there? Taking a true calculated risk. Remember, risk is your gateway to the life you want.

What is the most calculated risk you can take right now? Joining a society of like minded people who chose a path they want to master than can help them achieve the life they want to live.

A place that systematically helps you master a skill that you can monetize and lead you on a path to scaling it to $10k a month and beyond.

The only risk here? If you don't do the streamlined work, you will be stuck at the same place you are now.

My friend, I want to introduce you to our Marketers Utopia - a society of 2400 Utopians collectively working on mastering skills and making money online.

Today I want to help you mitigate the risk as much as possible

You can join our Utopia today for as low as $19.99 a month - that means you get access to 4000+ marketing strategies, 33 courses to help you master skills and make more money, as well as live call weekly with myself.

It's time you take a chance and level up your life.

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Much love,

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Wiz of Ecom