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'Exclusive is illusive': U.K. publishers launch plan to mitigate loss of traffic when sources aren't properly cited
Monday, November 29, 2021
It revolves around an email process whereby those publishers who have registered for the protocol are able to contact other publishers who have not cited exclusive content they've produced so that
Why publishers are introducing (and growing) product box programs
Friday, November 19, 2021
InStyle and The Cut have launched product boxes this month for the first time, while Eater and Group Nine's curated boxes are reaching their one-year anniversaries. All are taking different
You're invited: Tell us how you're approaching in-housing the marketing team in 2022 for a $5 gift card
Thursday, November 18, 2021
As a leader in marketing, we want to know: How are you approaching in-housing the marketing team in 2022? In exchange for completing this quick 2-minute survey, you'll receive: A $5 Amazon gift
'We can do this for all of our sports': With Gameday Live, the Philadelphia Inquirer bets on live streaming video sports coverage
Thursday, November 18, 2021
The Inquirer's live pregame shows attract twice as many viewers as its other live programming. November 18, 2021 The Philadelphia Inquirer is hoping it can turn one of its important beats into a
How God-is Rivera helped put Black Twitter in front of marketers
Monday, November 8, 2021
Twitter's God-is Rivera has been bolstering historically marginalized voices on the platform since 2018. But after 2020, work for her job reached a fever pitch. November 08, 2021 For many
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