The Latest From SaaStr: Dear SaaStr: What is a Good Refund Policy for a SaaS Product?

 

	Dear SaaStr: What is a Good Refund Policy for a SaaS Product?

	By Jason Lemkin · Saturday, January 1, 2022

	Dear SaaStr: What is a Good Refund Policy for a SaaS Product? SaaS startups, especially those that sign customers to annual customers, will have customers that want to cancel those... Continue Reading The post Dear SaaStr: What is a Good Refund Policy for a SaaS Product? appeared first on SaaStr.

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	Your (Belated) SaaS New Year’s Resolution: Add a Layer

	By Jason Lemkin · Friday, December 31, 2021

	I agree with most Start-Up Truisms.  One of the best ones is Don’t Chase the Shiny Penny.  Double Down on What Works. For sure this is true in SaaS.  If you’ve... Continue Reading The post Your (Belated) SaaS New Year’s Resolution: Add a Layer appeared first on SaaStr.

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	The Law of Attach Rates, And Why Partners Usually Can’t Really Move the Needle For You — Directly

	By Jason Lemkin · Friday, December 31, 2021

	I want to spend a little time on some learnings about Strategic Partners in SaaS.  First, let me be clear — to make it in SaaS, you’re probably going to... Continue Reading The post The Law of Attach Rates, And Why Partners Usually Can’t Really Move the Needle For You — Directly appeared first on SaaStr.

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	Be Honest: How Easy Is It To Really Switch to Your App?

	By Jason Lemkin · Thursday, December 30, 2021

	When you ask customers to switch from an existing vendor to you … Do you offer to do ALL the work? The migration?The implementation?The integrations?The data mapping? If not, imagine... Continue Reading The post Be Honest: How Easy Is It To Really Switch to Your App? appeared first on SaaStr.

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	Can an 8-Person StartUp Sell to a CIO? Yes — If You Understand The Social Contract.

	By Jason Lemkin · Thursday, December 30, 2021

	When you are getting your SaaS company going, first time founders may sort of Fear the CIO.  Or at least, want to stay away.  Isn’t it better to go around... Continue Reading The post Can an 8-Person StartUp Sell to a CIO? Yes — If You Understand The Social Contract. appeared first on SaaStr.

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