Messages
9/18/2024
21 : 4
💰 Where do Natives go for a $10M loan?
How to get your marketing budget approved View in browser hey-Jul-17-2024-03-58-50-7396-PM Many of my fellow HubSpotters are in Boston this week for INBOUND, where they will be watching Deadpool
9/15/2024
21 : 14
Get rich on… Pinterest?
Google on trial View in browser hey-Jul-17-2024-03-58-50-7396-PM On my fridge, I've got a magnet my parents gave me that says, "Hold on… Let me overthink this." So today's marketing
9/10/2024
21 : 4
Go viral with… Fraternity presidents?
How we fixed a 41% drop in traffic View in browser hey-Jul-17-2024-03-58-50-7396-PM This week on the Inside Scoop, my colleague Curt tells us the scary tale of how we lost (and then – phew! – recovered
9/8/2024
21 : 24
The dad shoe is on fire 🔥
A polarizing AI bill View in browser hey-Jul-17-2024-03-58-50-7396-PM "People always look [down] at New Balance like, 'Oh, you're the dad shoe brand'," this week's master told
9/3/2024
21 : 4
Be an ego-less leader
Asana's productivity tips View in browser hey-Jul-17-2024-03-58-50-7396-PM Anyone else guzzling a venti cold brew this morning, desperately trying to remember what exactly it is you do for a living
8/29/2024
15 : 44
🤦🏽♀️ A losing test
We took the L so you don't have to View in browser hey-Jul-17-2024-03-58-50-7396-PM This week on the Inside Scoop, my colleague Curt shares how a massive failure led to a 4% improvement in leads
8/26/2024
4 : 4
YeezyGPT?
Uber is trying to hang with the cool kids at college View in browser hey-Jul-17-2024-03-58-50-7396-PM I own one pair of sneakers. This week's master has a collection that includes some of the
8/21/2024
4 : 14
🙅🏽♀️ Don’t put this on your landing page
Plus: The future of lead gen View in browser hey-Jul-17-2024-03-58-50-7396-PM This week in the Inside Scoop, my colleague Curt sleuthed out the reason that HubSpot earned a spike in paid ad performance
8/20/2024
2 : 14
🤪 Marketing for the lulz
How to be funny View in browser hey-Jul-17-2024-03-58-50-7396-PM It often surprises people to learn just how unfunny making comedy can be. I worked with this week's master of marketing some years
8/13/2024
21 : 14
🤫 The Hustle's click secrets
Plus: 8 copywriting hacks View in browser hey-Jul-17-2024-03-58-50-7396-PM At Masters in Marketing, we get inside the minds of the best marketers in the business. But we'd be remiss if we didn'
8/11/2024
21 : 4
🍕 How Wistia earned absurd growth
Two-pizza teams View in browser hey-Jul-17-2024-03-58-50-7396-PM Anyone else dying for fall to get here? These scorching days have me dreaming of pumpkin-spiced lattes and chillier nights. Today's
8/7/2024
21 : 14
🤮 “This is disgusting, try some”
Marketing Chicago's vile-tasting liqueur View in browser hey-Jul-17-2024-03-58-50-7396-PM This week's newsletter is near and dear to my heart, if not my taste buds. As a naturalized Chicagoan,
7/30/2024
21 : 4
First marketing hire at Pinterest
Google's keeping third-party cookies? View in browser hey-Jul-17-2024-03-58-50-7396-PM This week's master marketer is an MVP in the startup world. After cutting her teeth at the likes of
7/23/2024
21 : 4
🕯️How Liquid Death reinvented marketing
Martha Stewart, serial killer View in browser hey-Jul-17-2024-03-58-50-7396-PM Glad you're with us, we've got a killer issue for ya this week: How Liquid Death turned water into a global
7/17/2024
9 : 14
🤔 You can't always trust your gut
Stop selling to yourself View in browser Image from iOS-Jul-16-2024-06-33-30-2553-PM Come Wednesday, I'm either totally in the zone, crushing items from my to-do list... or counting down the
7/11/2024
6 : 24
FckOatly.com and free-falling from space
Oatly reinvents guerilla marketing View in browser Darkmatter_Clean What's up, marketing wizards — hope you all had a phenomenal Fourth of July. If you're sipping an oat milk latte as you read
7/3/2024
9 : 4
🇺🇸Happy Fourth, peeps
HubSpot's marketing leader answers YOUR questions View in browser
6/26/2024
3 : 4
📖 Outsmart AI
Optimizing for a zero-clicks world View in browser
6/19/2024
3 : 4
Stop trying to go viral says TikTok VP
Nobody likes Musk nixing likes View in browser
6/17/2024
9 : 14
10 essential Excel marketing templates
No more struggling with spreadsheets. 🔑