1. Home
  2. Best newsletters and posts about Latest Data Marketing Strategies tag

Best newsletters and posts about Latest Data Marketing Strategies tag

Messages

2/6/2023 4:24:30 PM

Feb. 6 - Old Spice introduces first brand mascot | Honda teams up with Topgolf

Honda, Acura tee up Topgolf deal in swing for millennials, Gen Z; Michelob Ultra, Instacart support Super Bowl push with shoppable TV ads; Campaign Trail: Neutrogena lathers up reality TV parody on
2/7/2023 4:14:30 PM

Feb. 7 - Wendy’s first to test new shoppable TV tech | Klarna channels Y2K with Paris Hilton

Klarna jumps back to Y2K with help from Paris Hilton; ZipRecruiter partners with Ant-Man to showcase job-seeking tech; Publicis Groupe's data and tech bets pay off with strong growth; Ad blitz:
2/8/2023 4:34:27 PM

Feb. 8 - Pepsi satirizes Super Bowl celeb endorsements | Omnicom flirts with AI to streamline efficiency

Omnicom eyes AI as means to eliminate mundane agency work; Danny DeVito dreams up big game commercial for Jersey Mike's; Ad blitz: Tracking every marketing play for Super Bowl LVII; Publicis
2/9/2023 4:24:31 PM

Feb. 9 - Could Microsoft, Google’s AI race spark a search power shift? | Priceline hides deals in ads around Super Bowl LVII

Priceline hides travel deals in digital ads running around Super Bowl LVII; Snapple turns to AI for next iteration of brand's 'Real Facts' program; Pepsi breaks fourth wall in Super Bowl
2/10/2023 4:24:31 PM

Feb. 10 - Marketer outlook remains a mixed bag | Uber Eats debuts post-checkout ads

Uber Eats readies post-checkout ads for Super Bowl LVII launch; Inside State Farm's Super Bowl LVII mobile strategy; Ad blitz: Tracking every marketing play for Super Bowl LVII; Microsoft,
2/21/2023 3:24:35 PM

Feb. 21 - How Molson Coors tackles football’s cost, clutter | Do podcasts still have advertising potential?

What a podcasting industry slowdown means for advertisers; Patrón Tequila serves AI-generated cocktails for National Margarita Day; Campaign Trail: ESPN revives iconic 'This Is SportsCenter'
2/22/2023 4:24:36 PM

Feb. 22 - Walmart ad sales hit $2.7B | Espolòn goes for the kill with ‘Scream’

Espolòn Tequila mixes 'Scream'-themed cocktails for horror franchise tie-up; Wonderful Pistachios cracks open TikTok for campaign revival; What a podcasting industry slowdown means for
2/23/2023 4:04:28 PM

Feb. 23 - Coke latest to join AI hype train | Silk gives nepo babies milk mustaches

Silk gives nepo babies milk mustaches to boost plant-based alternative; Kraft Heinz goes luxe with immersive hotel integrations; Shake Shack serves up fine dining experience with White Truffle Menu
2/24/2023 4:35:13 PM

Feb. 24 - Mercedes rides with TikTok, Google | Cutwater unveils brand refresh

Cutwater refreshes brand to accentuate accessibility of canned cocktails; TikTok's engagement rate soars above the competition; Victoria's Secret pilots refreshed loyalty program View online |
2/25/2023 6:14:29 PM

Weekender: Walmart ad sales hit $2.7B as execs eye greater scale

Signup | Forward Marketing Dive Weekender Feb.​ 25,​ 2023 | A roundup of this week's most read stories Industry Dive TRENDLINE Inside the Latest Data Marketing Strategies In recent years, the data
2/11/2023 6:14:28 PM

Weekender: Old Spice reveals first brand mascot as Super Bowl anticipation heats up

Signup | Forward Marketing Dive Weekender Feb.​ 11,​ 2023 | A roundup of this week's most read stories Industry Dive TRENDLINE Inside the Latest Data Marketing Strategies In recent years, the data