This is what a 15 year old content strategy looks like

Orbit's content marketing strategy
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Step back. Look at it from a distance. You’ll see how a content program evolves over the years. This post is a detailed breakdown of Orbit’s own content strategy. It shows…

  • Changes in content formats over time
  • The rise and fall of search traffic
  • Exactly how to build on advantages
  • An honest SWOT analysis

Here’s a quick preview. We’ve broken it down into four phases…

If you’re new to content, this will help you see where things may go.

If you’re an old pro at content marketing, use this to compare to your strategy.

Yes, please show me the insides of the Orbit Media content strategy →

 
 
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Orbit Media Studios, 4043 N Ravenswood Ave., Suite 316, Chicago, IL 60613, United States
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Older messages

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Tuesday, April 26, 2022

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Thursday, March 24, 2022

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Thursday, March 10, 2022

Three years ago, I started collecting screenshots of Google search results pages. I already had a bunch that I'd used for articles and presentations. Here I've put them together, so you can see

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