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Crypto enthusiasts want publishers to move into Web3 with DAOs, but it's not yet a successful business model

Monday, July 25, 2022

Decentralized autonomous organizations are considered by some to be the new business model, but how is the DAO model being applied to the media industry — and more importantly, should it? July 25, 2022

A national data privacy bill is gaining traction, but not everyone is yet on board

Friday, July 22, 2022

The US House Energy & Commerce Committee voted on Wednesday to pass the American Data Privacy And Protection Act, which would have a widespread impact on how data can be collected, used and shared

How to build a top-tier email newsletter experience

Tuesday, July 19, 2022

Best practices for an industry-leading email newsletter ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

WTF is MER?

Tuesday, July 19, 2022

As marketers adapt to new data privacy changes, the industry looks for new, more holistic and integrated ways to report metrics and customer interactions. July 19, 2022 As marketers adapt to new data

Using reader attention to drive more revenue

Monday, July 18, 2022

With third-party cookies disappearing from marketers' toolkits, publishers need more than a targeting replacement, they need a deep understanding of their audience, especially to attract

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